Senior Marketing & Communications Coordinator Job at San Francisco Environme

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28 Aug 2024

Full-Time Senior Marketing & Communications Coordinator

This position serves on the Policy, Marketing, and Public Affairs team at the San Francisco Environment Department (www.sfenvironment.org). This is a high-level position that leads marketing campaigns and helps develop and execute the Department’s press and media strategy, under the supervision of the Policy and Public Affairs Program Manager. These campaigns will be targeted at a variety of San Francisco constituencies and duties will include designing, implementing, monitoring, and evaluating campaigns that are creative, equitable, and multilingual.

The 5642 Senior Marketing & Communications Coordinator will lead a team responsible for developing and implementing marketing and related communication initiatives in coordination with internal and external partners. The Senior Marketing and Communications Coordinator will assist the Program Manager in management of outreach and marketing vendors that support department initiatives.

Job Duties/Responsibilities:

Marketing

1. Design, implement, and evaluate marketing and community engagement campaigns, behavior change initiatives, and communications that resonate and actively engage San Francisco’s diverse communities.
2. Lead the issuance of Request for Proposals (RFPs) for marketing and advertising services and other services as needed.
3. Manage campaign budgets and contracts, working with department administrative staff to ensure accurate and timely invoicing and financial tracking.
4. Develop campaign and project reports and present findings to the Commission on the Environment, community partners, and other interested parties.

Program-specific Assistance

1. Serve as the marketing and communications liaison to assigned environmental program areas.
2. Build and maintain relationships and convene joint communications meetings between SF Environment and external partners to ensure alignment.
3. Engage in environmental policy development and implementation to provide outreach and marketing insights to best engage the public.

Press Relations/Public Relations

1. Serve as a spokesperson for the Department and help field media inquiries, prepare department staff for interviews, and provide timely responses to requests for comment or information.
2. Assist in the development and execution of proactive press and media strategies to inform, educate, and amplify public awareness of the Department’s programs and/or policies.
3. Provide strategic guidance and logistics support to successfully execute press conferences, reporter pitching, and materials development (e.g. press releases, media advisory, talking points, etc.).
4. Represent the Department at designated public meetings, events, and other functions, including some evenings and weekends.

Supervisor and Management Responsibilities

1. Support and coach staff to ensure personal and professional growth through goal setting and actionable feedback.

This position supervises a small team, including a Marketing and Community Engagement Coordinator (5640 position classification), fellows, interns, and other staff as needed.