American Express
Resy Marketing Strategy & Business Planning Manager
American Express, New York, New York, us, 10261
Description
You Lead the Way. We’ve Got Your Back.
With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.
At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.
Join Team Amex and let's lead the way together.
The U.S. Consumer Services Team is responsible for our suite of consumer products, services, and experiences in the U.S., including our premium, cobrand, cash back, and lending portfolios, Membership Rewards, Global Travel & Lifestyle Services, the Centurion Lounge network, our Global Dining and Resy businesses, and best-in-class marketing programs across customer, prospect, and partner channels. The USCS team is focused on making membership an indisputable competitive advantage and helping each other become better leaders every day.
Resy is the American Express global dining platform and sits within the USCS organization. Our mission is to connect the world's best restaurants with the world's best customers through a trusted and innovative` global SaaS platform, built on the promise of access and unforgettable experiences.
Resy's SaaS platform offers a wide range of features and functionality, managing reservations and tables, and tracking guest and restaurant data to help restaurants deliver the best hospitality to diners. Diners can discover the amazing world of restaurants thanks to our content-rich website and innovative mobile
ABOUT THE ROLE:
The Resy Marketing team is responsible for building and activating the Resy brand to drive consideration, demand, and engagement across restaurant, guest and American Express Card Member audiences. The Resy Marketing Strategy and Planning Manager will play a critical role in ensuring that we develop, manage and progress a cohesive marketing strategy and plan across all functional areas of the team. The role will be an integral part of the Resy marketing leadership team and have the opportunity to work across a wide range of strategic, analytical and communications initiatives that advance our business and customer objectives.
WHAT YOU'LL DO:
Partner across the Resy Marketing team to define, document and communicate strategic priorities and help shape the vision, strategy and roadmap.
Document annual and quarterly goals for the team, assist with tracking key milestones and performance against goals, and communication with the team on performance on a regular basis.
Craft presentations and updates for team, senior leaders and internal partners on key business imperatives, priorities and performance.
Own and manage Resy marketing team budget, enhancing our investment optimization process, ensuring accuracy of reporting, and correct utilization of funds in close partnership with the Restaurant Organization, Finance, and Amex Global Dining office.
Identify and lead initiatives that improve Resy marketing go-to-market and engagement models within the team and across the broader Resy organization.
Play a key role in driving the goals of the team, including oversight of key special projects and initiatives.
Ensure effective flow of information and communications with the team and key Resy Marketing stakeholders.
Support the Resy Head of Marketing and leadership team management and administration of quarterly/annual processes (goal setting, scorecard management, year-end performance reviews, talent assessments, business planning).
Build partnerships across the Amex Global Dining Office and key American Express partners, acting as a key interface for business partners.
WHAT YOU HAVE:
Superior organization and planning skills are essential, detail oriented with ability to think “end-to-end”
Strong strategic, analytical and intellectual capability combined with creative / innovative thinking
Embrace white space and seek out opportunities that require structure and process
Results driven with background in marketing
Excellent oral and written communications with the ability to translate critical thinking into effective presentations
Excellent communication skills with emphasis on confidence and composure required to effectively communicate with senior leaders
Excellent project management, organizational and marketing process / workflow skills
Ability to efficiently prioritize, solve problems independently, escalate appropriately, manage tight deadlines, and handle changing priorities in a dynamic and fast-paced environment
Strong sense of integrity with the ability to handle sensitive issues and maintain complete confidentiality
Qualifications
Salary Range: $80,000.00 to $155,000.00 annually bonus benefits
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.
We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:
Competitive base salaries
Bonus incentives
6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities
For a full list of Team Amex benefits, visit our Colleague Benefits Site .
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.
Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.
US Job Seekers/Employees - Click here to view the “Know Your Rights” poster and the Pay Transparency Policy Statement.
If the links do not work, please copy and paste the following URLs in a new browser window: https://www.dol.gov/agencies/ofccp/posters to access the three posters.
Job: Marketing
Primary Location: US-New York-New York
Schedule Full-time
Req ID: 24020973
You Lead the Way. We’ve Got Your Back.
With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.
At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.
Join Team Amex and let's lead the way together.
The U.S. Consumer Services Team is responsible for our suite of consumer products, services, and experiences in the U.S., including our premium, cobrand, cash back, and lending portfolios, Membership Rewards, Global Travel & Lifestyle Services, the Centurion Lounge network, our Global Dining and Resy businesses, and best-in-class marketing programs across customer, prospect, and partner channels. The USCS team is focused on making membership an indisputable competitive advantage and helping each other become better leaders every day.
Resy is the American Express global dining platform and sits within the USCS organization. Our mission is to connect the world's best restaurants with the world's best customers through a trusted and innovative` global SaaS platform, built on the promise of access and unforgettable experiences.
Resy's SaaS platform offers a wide range of features and functionality, managing reservations and tables, and tracking guest and restaurant data to help restaurants deliver the best hospitality to diners. Diners can discover the amazing world of restaurants thanks to our content-rich website and innovative mobile
ABOUT THE ROLE:
The Resy Marketing team is responsible for building and activating the Resy brand to drive consideration, demand, and engagement across restaurant, guest and American Express Card Member audiences. The Resy Marketing Strategy and Planning Manager will play a critical role in ensuring that we develop, manage and progress a cohesive marketing strategy and plan across all functional areas of the team. The role will be an integral part of the Resy marketing leadership team and have the opportunity to work across a wide range of strategic, analytical and communications initiatives that advance our business and customer objectives.
WHAT YOU'LL DO:
Partner across the Resy Marketing team to define, document and communicate strategic priorities and help shape the vision, strategy and roadmap.
Document annual and quarterly goals for the team, assist with tracking key milestones and performance against goals, and communication with the team on performance on a regular basis.
Craft presentations and updates for team, senior leaders and internal partners on key business imperatives, priorities and performance.
Own and manage Resy marketing team budget, enhancing our investment optimization process, ensuring accuracy of reporting, and correct utilization of funds in close partnership with the Restaurant Organization, Finance, and Amex Global Dining office.
Identify and lead initiatives that improve Resy marketing go-to-market and engagement models within the team and across the broader Resy organization.
Play a key role in driving the goals of the team, including oversight of key special projects and initiatives.
Ensure effective flow of information and communications with the team and key Resy Marketing stakeholders.
Support the Resy Head of Marketing and leadership team management and administration of quarterly/annual processes (goal setting, scorecard management, year-end performance reviews, talent assessments, business planning).
Build partnerships across the Amex Global Dining Office and key American Express partners, acting as a key interface for business partners.
WHAT YOU HAVE:
Superior organization and planning skills are essential, detail oriented with ability to think “end-to-end”
Strong strategic, analytical and intellectual capability combined with creative / innovative thinking
Embrace white space and seek out opportunities that require structure and process
Results driven with background in marketing
Excellent oral and written communications with the ability to translate critical thinking into effective presentations
Excellent communication skills with emphasis on confidence and composure required to effectively communicate with senior leaders
Excellent project management, organizational and marketing process / workflow skills
Ability to efficiently prioritize, solve problems independently, escalate appropriately, manage tight deadlines, and handle changing priorities in a dynamic and fast-paced environment
Strong sense of integrity with the ability to handle sensitive issues and maintain complete confidentiality
Qualifications
Salary Range: $80,000.00 to $155,000.00 annually bonus benefits
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.
We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:
Competitive base salaries
Bonus incentives
6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities
For a full list of Team Amex benefits, visit our Colleague Benefits Site .
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.
Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.
US Job Seekers/Employees - Click here to view the “Know Your Rights” poster and the Pay Transparency Policy Statement.
If the links do not work, please copy and paste the following URLs in a new browser window: https://www.dol.gov/agencies/ofccp/posters to access the three posters.
Job: Marketing
Primary Location: US-New York-New York
Schedule Full-time
Req ID: 24020973