Wild Coffee Human Resources
Marketing Associate
Wild Coffee Human Resources, Plantation, Florida, United States, 33388
Wild Coffee Marketing is a Marketing Consulting Firm that works closely with our clients to develop effective marketing strategies all the way through implementation. With a strong emphasis on digital marketing, we develop high-impact strategies, design and develop large-scale dynamic websites and offer our clients a complete suite of marketing outsourcing services. We are a small, tight-knit distributed team passionate about helping our clients grow, working together as a group, and using data-driven strategies as the basis of all we do.
All the relevant skills, qualifications and experience that a successful applicant will need are listed in the following description. Position Description: The Marketing Associate is responsible for the day-to-day execution of the marketing goals and objectives of the firm’s clients. As a direct report to the Senior Marketing Consultant, this generalist position will be key in maintaining workflow of all projects on task and on-time while collaborating with WCM’s internal shared resources teams to ensure accountability, efficiency, alignment and planning. The Marketing Associate should be highly organized, a nimble problem-solver, quick-learner, tech-savvy and able to work in a fast-paced highly productive environment. Position is fully remote/work-from-home Your responsibilities:
Collaborate with cross-functional teams to develop and implement multi-channel marketing strategies that align with client business objectives and goals. Tactical campaign strategy planning, analysis, creative input and review. Manage on-going client requests; create and maintain production timelines and deliverables. Write thorough, well-organized and easily digestible project briefs and meeting recaps. Implement email marketing campaigns (journey mapping, cadence, database management, platform proficiency). Use Google Analytics to analyze website visitor behavior (Google suite certification a plus!) and track website-related KPI’s. Create detailed reporting as needed for client campaigns ensuring key KPIs and metrics are highlighted (experience using agency analytics a plus!). Provide support for client presentation materials, including PPT and Google Slides including quarterly and annual client reviews. Provide excellent quality assurance and editing to all creative & content outputs. Attend client meetings and participate in presenting client campaign strategies, results and other updates. Manage third party vendors as needed. Requirements:
Bachelor’s degree in marketing/Communications or related field required. 3 years experience in a B2B or B2C marketing role. Detail-oriented with a proven ability to manage complex projects and adhere to timelines. Proficiency in CMS platforms such as WordPress. Experience with marketing automation and CRM tools, such as Salesforce, HubSpot, Pardot, Insightly, or Zoho, is preferred. Exceptional verbal and written communication skills. Demonstrate good judgment and uncompromised integrity; comfortable navigating ambiguous and changing situations. Exceptional organizational skills and ability to multitask effectively. Entrepreneurial spirit with start-up mentality and extreme client focus. Understanding of marketing strategy fundamentals. Ability to switch gears quickly and work with multiple clients. Ad Agency experience is a plus. Franchise experience a plus. This is a full-time remote W2 Role – pay commensurate with experience. Health Insurance + Dental + Vision + Life Insurance 401K w/ company match Annual company off-site trip Generous Paid Time Off policy About Wild Coffee Marketing: At Wild Coffee Marketing, we've developed a proven approach to help businesses realize their full potential. Our consulting process is unique. We are thinkers, and we are doers. We work on the big ideas and then handle all of the execution. We are not an agency. Instead, we work as extensions of our clients’ teams. In fact, we are the part of our client’s team that is accountable for creating and executing ideas that produce results that fuel growth. That's the Wild Coffee way.
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All the relevant skills, qualifications and experience that a successful applicant will need are listed in the following description. Position Description: The Marketing Associate is responsible for the day-to-day execution of the marketing goals and objectives of the firm’s clients. As a direct report to the Senior Marketing Consultant, this generalist position will be key in maintaining workflow of all projects on task and on-time while collaborating with WCM’s internal shared resources teams to ensure accountability, efficiency, alignment and planning. The Marketing Associate should be highly organized, a nimble problem-solver, quick-learner, tech-savvy and able to work in a fast-paced highly productive environment. Position is fully remote/work-from-home Your responsibilities:
Collaborate with cross-functional teams to develop and implement multi-channel marketing strategies that align with client business objectives and goals. Tactical campaign strategy planning, analysis, creative input and review. Manage on-going client requests; create and maintain production timelines and deliverables. Write thorough, well-organized and easily digestible project briefs and meeting recaps. Implement email marketing campaigns (journey mapping, cadence, database management, platform proficiency). Use Google Analytics to analyze website visitor behavior (Google suite certification a plus!) and track website-related KPI’s. Create detailed reporting as needed for client campaigns ensuring key KPIs and metrics are highlighted (experience using agency analytics a plus!). Provide support for client presentation materials, including PPT and Google Slides including quarterly and annual client reviews. Provide excellent quality assurance and editing to all creative & content outputs. Attend client meetings and participate in presenting client campaign strategies, results and other updates. Manage third party vendors as needed. Requirements:
Bachelor’s degree in marketing/Communications or related field required. 3 years experience in a B2B or B2C marketing role. Detail-oriented with a proven ability to manage complex projects and adhere to timelines. Proficiency in CMS platforms such as WordPress. Experience with marketing automation and CRM tools, such as Salesforce, HubSpot, Pardot, Insightly, or Zoho, is preferred. Exceptional verbal and written communication skills. Demonstrate good judgment and uncompromised integrity; comfortable navigating ambiguous and changing situations. Exceptional organizational skills and ability to multitask effectively. Entrepreneurial spirit with start-up mentality and extreme client focus. Understanding of marketing strategy fundamentals. Ability to switch gears quickly and work with multiple clients. Ad Agency experience is a plus. Franchise experience a plus. This is a full-time remote W2 Role – pay commensurate with experience. Health Insurance + Dental + Vision + Life Insurance 401K w/ company match Annual company off-site trip Generous Paid Time Off policy About Wild Coffee Marketing: At Wild Coffee Marketing, we've developed a proven approach to help businesses realize their full potential. Our consulting process is unique. We are thinkers, and we are doers. We work on the big ideas and then handle all of the execution. We are not an agency. Instead, we work as extensions of our clients’ teams. In fact, we are the part of our client’s team that is accountable for creating and executing ideas that produce results that fuel growth. That's the Wild Coffee way.
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