Sea-Bird Scientific - Digital Marketing Specialist

Sea-Bird Scientific - Digital Marketing Specialist at Veralto in Pocatello, Idaho, United States Job Description Note: this job is posted in multiple location for marketing purposes, but only one opening is available. Are you Interested in working for an international and diverse company? Interested in working for a company that is dedicated to sustainability? Looking for a friendly and supporting team? If so, read on Protecting water, the most valuable resource, and driving sustainability is very close to our hearts. You will be part of a flexible, family friendly organization that cares about its people just as it cares about the environment. Learn more about us We offer: + Benefits starting day 1, including medical/dental/vision, 401k with company matching + Annual Performance-Based Bonuses + Career coaching and development opportunities + With PPTO, you will have the flexibility to take time off when you need it and without needing to track it. Working with your manager, you can decide when and why to take time off. We trust that you will take the time you need, while also managing the needs of customers, colleagues, and the organization. The Digital Marketing Specialist (DMS) executes the demand generation and growth marketing strategy, in partnership with other members of the Marketing team. This hands on, dynamic role in the marketing organization is focused on leveraging digital channels to drive qualified leads, communicate with customers to drive awareness and consideration, and optimize our digital tools and systems to drive growth. The DMS will report to the Growth Marketing Manager, based in the Seattle, WA area. This position is remote, and travel may be required, for up to 20% of the time. Have a passion for diving in, getting your hands dirty and making a real impact? Step right up In this role, a typical day will look like: + Web Presence: Develop web content and execute all web updates to ensure consistency of voice, brand standards, and digital strategy + Email Marketing: Own execution of email campaigns to acquire new customers and move existing customers through the customer journey + Marketing Automation: Leverage the power of Marketing Automation to deliver on our digital strategy and execute CRM marketing campaigns + SEO & Paid Search: Optimize Sea-Bird Scientific's web presence for SEO and implement paid search campaigns with a focus on ROI + Systems & Technology: Own the daily operation and interaction with a suite of MarTech solutions to generate demand and drive growth + Cross-Team Collaboration: Working with other members of the marketing team to heighten the impact of brand, offline, social, and process improvement projects The essential requirements of the job include: + Bachelor's degree required + Experience in digital marketing for technical products + Experience with MarTech tools (like Marketo, Salesforce, reporting and analytics, GA4, PPC, CMS, Wordpress) + Ability to travel 20% of the time, domestic and international travel is required It would be great if you also possess: + Completed, in-progress or willingness to start Marketo Certification a plus + A passion for the ocean and climate science goes a long way ?? We anticipate this requisition will be open for a minimum of five days, though it may be open for a longer period of time. We encourage your prompt application. Headquartered in Bellevue, Washington, Sea-Bird Scientific ( ) is the world's largest developer and manufacturer of products for the measurement of salinity, temperature, pressure, dissolved oxygen, fluorescence, nutrients and related oceanographic parameters in marine waters. We offer products to support best-in-class oceanography and climate science. We offer an entrepreneurial environment that is team-centered, customer-driven, quality-focused, and growth-oriented. Working at Sea-Bird Scientific gives you access to a robust career development process and challenging stretch opportunities. Through strong customer partnerships, we advance the quality and delivery of water. Want to help us in this mission? Sea-Bird is proud to be a Water Quality company in Veralto (NYSE: VLTO). Imagine a world where everyone has access to clean water, safe food and medicine, and trusted essential goods. That is the tomorrow Veralto is creating today. Veralto is a $5B global leader in essential technology solutions made up of over 16,000 associates across our Water Quality and Product Identification segments all united by a powerful purpose: Safeguarding the World's Most Vital Resources. US ONLY : The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An associate's position within the salary range will be based on several factors, including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. The compensation range for this role is $95,000 - $105,000 USD per year. This job is also eligible for Bonus Pay. We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees. Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law. US residents: In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information. Veralto Corporation and all Veralto Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes. The EEO posters are available here ( . We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at to request accommodation. Unsolicited Assistance We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at any of the Veralto companies (, in any form without a valid, signed search agreement in place for the specific position, approved by Talent Acquisition, will be deemed the sole property of Veralto and its companies. No fee will be paid in the event the candidate is hired by Veralto and its companies because of the unsolicited referral. Veralto and all Veralto Companies are committed to equal opportuni To view full details and how to apply, please login or create a Job Seeker account