Typhur
Social Media Performance Marketing Specialist
Typhur, Irvine, California, United States, 92713
Join Our Team at Typhur Technology!Company Overview:Typhur Technology, located in vibrant Irvine, CA, is a design-driven company dedicated to revolutionizing the kitchen experience with our innovative smart appliances. Our mission is to transform kitchens into intelligent, convenient spaces that elevate the joy of cooking. We’re passionate about shaping the future of culinary experiences, and we invite you to be part of this exciting journey! Learn more at www.typhur.com.Location:
Irvine, CAPosition Type:
Full-TimeWhat You’ll Do:We are seeking a passionate Social Media Performance Marketing Specialist focused on Instagram, TikTok, and YouTube platforms. The ideal candidate should love life, have a passion for cooking, and aspire to a tech-savvy lifestyle, capable of driving brand awareness, user engagement, and conversion through creative content and targeted advertising.Key Responsibilities:Campaign Planning and Execution:Design and execute social media advertising campaigns, particularly on Instagram, TikTok, and YouTube, ensuring alignment with brand strategy.Monitor and analyze campaign performance, adjusting strategies as needed to optimize results.Content Creation and Strategy:Develop and implement a social media content calendar, creating engaging visual and written content that resonates with the target audience.Collaborate with the creative team to ensure content aligns with brand identity and effectively communicates brand messages.Data Analysis and Reporting:Utilize social media analytics tools (such as Facebook Insights, TikTok Analytics, YouTube Analytics, etc.) to track and analyze key performance indicators (KPIs).Regularly write reports providing data-driven insights and recommendations for optimizing future campaigns.Budget Management:Manage social media advertising budgets, ensuring maximum return on investment (ROI) for each campaign.Monitor ad spend to ensure it aligns with budget expectations and achieves desired outcomes.Market Trends and Research:Stay updated on social media industry trends and platform algorithm changes, adjusting strategies to maintain competitiveness.Conduct competitive analysis to identify market opportunities and potential challenges.Customer Interaction and Community Management:Actively engage with users, responding to comments and direct messages to enhance customer satisfaction and brand loyalty.Manage brand reputation by addressing negative feedback and providing solutions.Qualifications:Bachelor’s degree in Marketing, Communications, or a related field.2+ years of experience in social media marketing or digital marketing, particularly on Instagram, TikTok, and YouTube platforms.Familiarity with social media advertising tools and analytics platforms (such as Facebook Ads Manager, TikTok Ads Manager, etc.).Strong data analysis skills, capable of interpreting social media data and generating actionable insights.Excellent creativity and communication skills, with the ability to write compelling copy.A passion for life, cooking, and a tech-savvy lifestyle, with the ability to incorporate these interests into brand messaging.Knowledge of SEO, SEM, and content marketing best practices is a plus.
Irvine, CAPosition Type:
Full-TimeWhat You’ll Do:We are seeking a passionate Social Media Performance Marketing Specialist focused on Instagram, TikTok, and YouTube platforms. The ideal candidate should love life, have a passion for cooking, and aspire to a tech-savvy lifestyle, capable of driving brand awareness, user engagement, and conversion through creative content and targeted advertising.Key Responsibilities:Campaign Planning and Execution:Design and execute social media advertising campaigns, particularly on Instagram, TikTok, and YouTube, ensuring alignment with brand strategy.Monitor and analyze campaign performance, adjusting strategies as needed to optimize results.Content Creation and Strategy:Develop and implement a social media content calendar, creating engaging visual and written content that resonates with the target audience.Collaborate with the creative team to ensure content aligns with brand identity and effectively communicates brand messages.Data Analysis and Reporting:Utilize social media analytics tools (such as Facebook Insights, TikTok Analytics, YouTube Analytics, etc.) to track and analyze key performance indicators (KPIs).Regularly write reports providing data-driven insights and recommendations for optimizing future campaigns.Budget Management:Manage social media advertising budgets, ensuring maximum return on investment (ROI) for each campaign.Monitor ad spend to ensure it aligns with budget expectations and achieves desired outcomes.Market Trends and Research:Stay updated on social media industry trends and platform algorithm changes, adjusting strategies to maintain competitiveness.Conduct competitive analysis to identify market opportunities and potential challenges.Customer Interaction and Community Management:Actively engage with users, responding to comments and direct messages to enhance customer satisfaction and brand loyalty.Manage brand reputation by addressing negative feedback and providing solutions.Qualifications:Bachelor’s degree in Marketing, Communications, or a related field.2+ years of experience in social media marketing or digital marketing, particularly on Instagram, TikTok, and YouTube platforms.Familiarity with social media advertising tools and analytics platforms (such as Facebook Ads Manager, TikTok Ads Manager, etc.).Strong data analysis skills, capable of interpreting social media data and generating actionable insights.Excellent creativity and communication skills, with the ability to write compelling copy.A passion for life, cooking, and a tech-savvy lifestyle, with the ability to incorporate these interests into brand messaging.Knowledge of SEO, SEM, and content marketing best practices is a plus.