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Tractor Zoom

Marketing Intern

Tractor Zoom, West Des Moines, Iowa, United States, 50265


About Tractor Zoom

We are committed to helping leaders in agriculture make data-driven decisions when it comes to buying, selling, financing, and insuring heavy equipment. Tailored to each business' unique needs, the Tractor Zoom solution suite utilizes data and technology to impart equipment insights that are honest, accessible, and actionable. We empower Farm Credit Associations, Farm Service Agencies, banks, equipment dealerships, auctioneers, and farmers, and fuel their growth.

We're Looking for an 'A' Player

The Marketing Intern (Generalist) will work closely with our marketing team to support a wide range of marketing activities. This role is ideal for a self-starter who is eager to learn, adaptable, and interested in exploring different facets of marketing, including digital marketing, content creation, social media management, and market research.

Responsibilities:

Content Creation: Assist in creating, editing, and publishing content for blogs, social media, email campaigns, and other digital channels.Social Media Management: Help manage and monitor social media accounts, schedule posts, and engage with followers.Market Research: Conduct research on industry trends, competitors, and target audiences to help inform marketing strategies.Email Marketing: Support the creation and distribution of email newsletters and promotional campaigns.Analytics & Reporting: Track and analyze the performance of marketing campaigns using tools like Google Analytics and social media insights; assist in compiling reports.Event Support: Assist with the planning and execution of virtual or in-person events, webinars, and promotional activities.Collaborative Projects: Work with cross-functional teams on marketing projects, such as product launches and brand initiatives.Administrative Support: Provide general administrative support to the marketing team, including organizing files, scheduling meetings, and other tasks as needed.Qualifications:

Education: Currently pursuing a degree in Marketing, Communications, Business, or a related field (or recent graduate).Skills: Strong written and verbal communication skills, with attention to detail.Digital Savvy: Familiarity with social media platforms (e.g., Instagram, LinkedIn, Twitter, Facebook) and basic knowledge of digital marketing concepts.Tools: Basic knowledge of tools like Microsoft Office, Google Workspace, and any marketing software (e.g., Canva, Hootsuite, Mailchimp) is a plus.Creativity: Ability to think creatively and contribute fresh ideas to marketing campaigns.Adaptability: Willingness to learn new skills and adapt to changing tasks and priorities.Team Player: Ability to work collaboratively in a team environment.Project needs:

Tractor Zoom Pro content

Develop and publish blogs connecting themes in the podcast interviewsDevelop infographics, quote graphics from podcast interview content for use across web, social, and blogs

Tractor Zoom content

Develop a content series for TractorZoom.com

"complete guide for buying a " and scale to multiple categories"finance planning" to include why finance, when to lease vs. loan, preparing for a loan, finance glossaryEquipment reviews - is this an area we can expand into for our blog content?

Tractor Zoom library of assets

Organize existing library of templates, graphics, photography, video

Events ideation

Marketing strategy/disruptive design/guerilla marketing strategies for identified events for B2C and/or B2B audiences

Project management

Work on monday.com optimization? Can we be using this tool better? How?

More Details:

Internships are paid hourly at 40-hour work weeks, generally offered between May-AugustAll intern positions are based at our office in West Des Moines, IAHybrid - 4 days in office and 1 day remoteAll interns will be expected to secure their own housing

Tractor Zoom Culture

We are a small but mighty team of driven, out-of-the-box thinkers that are hungry for information. We are not only passionate about identifying customer pain points but inspired to solve them. Our values unite us and help us work together toward our common goals. We're a customer first organization knowing they are ultimately the end users of our products and technology.

If you're interested in making a difference and seeing your efforts directly impact the trajectory of a company. Come join us!