E. & J. Gallo Winery is hiring: Creative Director in Modesto

With a global portfolio of over 100 unique wine and spirits brands, we are the largest family-owned winery in the world. Apply Today! Our Brands. Your Future.SummaryResponsible to drive multi-channel creative output on behalf of a dedicated book of business, ensuring brand consistency across commerce, retail, and digital throughout the consumer journey. Requires a strong focus on inspiring, nurturing, and managing a team of creative contributors including copywriters, designers, external agencies, and content creators to produce innovative, compelling, cohesive messaging and visuals while acting as the primary guardian of Gallo brand identities. This role also collaborates with business stakeholders and Client Partnership lead(s) to stimulate consumer engagement and support marketing goals by developing compelling brand experiences.Core accountabilities of this position:Creative Direction: Expertise developing and defining creative strategies and related elements; working with teams to conceive original concepts, refine and execute work, and deliver successful in-market activations.Client Partnership: Collaboration with internal marketing clients to develop sound creative strategies and successful executions in support of business and brand objectives.Talent Development: Advance the workgroup vision, providing steady leadership and daily coaching to team members to elevate individual performance and team contribution.Crafts visionary creative solutions that resonate with consumers across channels and touchpoints.Maintains consistent adherence to and quality assurance of brand identity guidelines as prescribed.Upholds the integrity of brands that migrate from innovation/renovation to activation, extending brand expression and experience principles more broadly.Works closely with Brand Development colleagues to ensure Brand Stewardship teams embrace prescribed principles and guidelines.Leads and participates in creative strategy discussions, driving alignment between commerce and brand teams while remaining open to alternative approaches.Develops strategic communication plans and messaging maps for campaigns and platforms, ensuring a cohesive and impactful brand narrative across various channels.Leads the development of differentiated conceptual territories and corresponding activation principles in support of program/campaign objectives.Partners with cross-functional colleagues to analyze and map the shopper journey, both in-store and online-retail.Takes an active role in brand briefings; challenges conventional approaches by offering alternate recommendations that effectively deliver on business objectives.Utilizes shopper and retailer insights to craft compelling visuals and persuasive copy that effectively meets shoppers at each stage of their journey.Oversees content creation including social media, photo, and video to ensure the development of compelling, high-quality posts and assets within prescribed budgets and timelines.Inspires and guides the creation of compelling, on-brand copy and messaging across all communication platforms, ensuring consistency and effectiveness.Champions innovative storytelling and the creation of engaging, memorable experiences that resonate with target audiences.Ensures creative work is strategically sound and maintains brand integrity across all consumer touchpoints.Works closely with Brand Development, Client Partnership, Creative Strategy, Media, and Digital Marketing to ensure seamless integration across consumer touchpoints.Supports and contributes to the creation and implementation of processes and tools that enhance creative operations and workflow efficiency.Maintains impeccable attention to detail and quality, ensuring that creative output not only meets but exceeds expectations.Collaborates with stakeholders to craft and execute creative strategies that achieve business and brand objectives.Presents creative concepts and campaigns to clients and internal teams with persuasive confidence—clearly articulating vision, strategy, and supporting business rationale.Works closely with clients, internal stakeholders, and cross-functional team members to review and refine strategies, concepts, and campaign executions.Actively engages with assigned brands and client groups through regular meetings, fostering strong relationships while staying abreast of evolving business needs and objectives.Partners with Client Partnership team lead to organize bi-annual review meetings with clients to assess partnership effectiveness.Solicits real-time feedback from clients regarding engagement and output of creative contributors; applies learnings to address challenges and drive continuous improvement.Proactively seeks opportunities to enhance efficiency and increase speed to market.Remains abreast of industry trends, emerging media, and new technologies to continually drive innovative thinking.Ensures that travel and entertainment budgets, training, and general expenditures remain within budget.Partners with Brand Stewardship functional lead to drive the vision of the workgroup.Fosters an environment where creativity and strategic business acumen intersect.Remains current on digital best practices, media platforms, retailer standards, and ecommerce design trends.Collaborates with other Sr. Creative Managers to set expectations and standards.Cultivates a culture of innovation and continuous learning within the Brand Stewardship team.Facilitates a positive, objective, productive creative process.Oversees quality control including proofing, reviewing, measuring and evaluating staff performance.Hires, coaches, mentors, and develops team members.Plays a pivotal role in resourcing cross-departmental and cross-functional projects.Coordinates with Creative Operations to optimize the allocation and development of design talent.Manages internal and external creative talent to deliver on time, on strategy and on budget.Provides coaching and skillset development for direct reports.Manages and expands network of outside resources including vendors, photographers and freelancers.Maintains satisfactory attendance, to include timeliness.Responsible for understanding and complying with applicable quality, environmental and safety regulatory considerations.Minimum QualificationsBachelor’s degree in graphic design, fine arts, advertising, communications, and/or journalism plus 9 years of experience in graphic design, copywriting, art direction and/or campaign development reflecting increasing levels or responsibility; OR High school diploma or State-issued equivalency certificate plus 13 years of experience in graphic design, copywriting, art direction and/or campaign development reflecting increasing levels of responsibility.Original portfolio that contains a collection of commercial work across a variety of industries/client organizations.Equally strong copy and design aesthetic with 3 years of experience leading multi-functional creative teams.Experience with consumer brand strategy and marketing equities.Expertise developing and defining creative strategies.Success collaborating with a cross-section of internal and external agency functions.Outstanding communication and presentation skills.Experience contributing to business development initiatives.Exceptional organizational skills, attention to detail, and follow-through.Ability to succeed under pressure, managing multiple concurrent projects.Strong interpersonal communication, meeting leadership, conflict-resolution, and relationship-building skills.Demonstrated proficiency with Microsoft 365 productivity apps.Expertise with Adobe Creative Suite.Required to travel to company offices, sites, and/or meeting locations for onboarding, training, meetings, and events.Required to be 18 years or older.Preferred QualificationsMaster’s degree plus 8 years of experience in graphic design, fine arts, advertising, communications, and/or journalism.Five (5) years of experience leading multi-functional creative teams.Alcohol beverage industry creative experience.External agency experience driving creative strategies.Experience assessing business problems, collecting data, extracting insights, and drawing sound conclusions.Gallo does not sponsor for employment-based visas for this position now or in the future.CompensationHiring Salary Range: $143,500 - $215,300/YearActual compensation amount paid may be lower or higher to be determined by various factors.This position includes a competitive benefits package.Please click here to view our full list of benefits.To view a full job description, please click here .Job Requisition ID: 105198MAR001#LI-AJ1Posting End Date: 11/19/24#J-18808-Ljbffr