Publicis Groupe
Social Community Manager
Publicis Groupe, New York, New York, us, 10261
Company Description
Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.
Overview
As a Community Manager at Razorfish, you will be joining our 80+ person social practice within our fast-growing Consumer & Content Experience discipline.
In this role, you will be embedded on-site with our client, a large entertainment brand - working alongside a team of over 22 people who manage organic social marketing for the brand and all of its shows. As a community manager on the team, you will be fostering and growing a vibrant online community of over 51M deeply engaged fans for all of the client’s 9+ social channels across Instagram, TikTok, YouTube and X.
Leveraging your proven expertise in social marketing and community building, you will be responsible for cultivating positive relationships with our audience. Your day-to-day tasks will include monitoring all conversations on each channel, reacting to conversations and directly engaging with fans, proactively trend mining and looking for opportunistic ways to engage, responding to inquiries and reporting on the success of our content.
You'll partner with the broader team to feed insights about the community (what they love, hate, think and feel) to inform creative content and other marketing initiatives - ensuring everything we are creating and publishing is resonating with the brand’s fans.
The perfect person for this role is someone who has a passion for creating meaningful connections, excellent communication skills, and a proactive approach to community management. If you thrive in a dynamic environment and are eager to contribute to the growth of an exciting community, we invite you to join our team!
Responsibilities
Foster and grow a vibrant social community of fans across various social channels
Use keywords to monitor and listen to relevant mentions
Respond promptly to community queries, comments and concerns - demonstrating a strong customer-first approach
Support the preparation of various reporting, including but not limited viewership performance, brand health and sentiment
Cultivate and maintain positive relationships with community members, influencers and brand advocates - using knowledge from shows to spark lively on-brand dialogues
Follow and implement an already-established crisis escalation plan - navigating and addressing challenging situations with a strategic and measured approach to maintain a positive online community environment
Implement community guidelines and enforce content policies to ensure a positive and inclusive fan experience
Be on the forefront of real-time trends and culturally relevant moments - doing “trend-mining” to find relevant ways to proactively insert the brand/shows into the conversation in a way that will spark conversation
Stay up to date on current events, providing the client with recommendations as it relates to brand safety and social engagement
Provide sentiment classification to identify audiences’ reception and to accurately report on developments to the company’s stakeholders
Function as an extension of the brand on social by being extremely well-versed in client’s tone and voice
Qualifications
1-3 years of professional work experience (community manager at an agency or at a large brand strongly preferred)
Previous experience in the entertainment or sports industry is highly desirable
Experience using social marketing tools such as Monday and Netbase/Quid, as well as tools like Srinklr, Sprout, Affinio.
Experience understanding and using data to inform community-based decisions, including audience insights, cultural trends and analytics
Excellent written and verbal communication skills with ability to present ideas and information clearly
Keen eye for detail is a must
Requirements:
Direct experience in community management with the ability to showcase samples of previous work
Must be able to work on site with client 3X a week in LA or NYC, and come to the Razorfish office as needed
Weekend/evening availability to cover major events/premieres and the ability to respond after-hours for important, timely or urgent matters
Strong understanding of social channels, trends and best practices
Additional Information
At Publicis Groupe, we offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits. You will also be eligible to participate in the Publicis 401(k) Plan after you complete 1,000 work hours in a consecutive 12-month period.
Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $56,000 - $73,500. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. This role may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. This role may also qualify for participation in our 401(k) plan after eligibility criteria have been met. The Company anticipates the application deadline for this job posting will be 11/15/2024.
Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.
Overview
As a Community Manager at Razorfish, you will be joining our 80+ person social practice within our fast-growing Consumer & Content Experience discipline.
In this role, you will be embedded on-site with our client, a large entertainment brand - working alongside a team of over 22 people who manage organic social marketing for the brand and all of its shows. As a community manager on the team, you will be fostering and growing a vibrant online community of over 51M deeply engaged fans for all of the client’s 9+ social channels across Instagram, TikTok, YouTube and X.
Leveraging your proven expertise in social marketing and community building, you will be responsible for cultivating positive relationships with our audience. Your day-to-day tasks will include monitoring all conversations on each channel, reacting to conversations and directly engaging with fans, proactively trend mining and looking for opportunistic ways to engage, responding to inquiries and reporting on the success of our content.
You'll partner with the broader team to feed insights about the community (what they love, hate, think and feel) to inform creative content and other marketing initiatives - ensuring everything we are creating and publishing is resonating with the brand’s fans.
The perfect person for this role is someone who has a passion for creating meaningful connections, excellent communication skills, and a proactive approach to community management. If you thrive in a dynamic environment and are eager to contribute to the growth of an exciting community, we invite you to join our team!
Responsibilities
Foster and grow a vibrant social community of fans across various social channels
Use keywords to monitor and listen to relevant mentions
Respond promptly to community queries, comments and concerns - demonstrating a strong customer-first approach
Support the preparation of various reporting, including but not limited viewership performance, brand health and sentiment
Cultivate and maintain positive relationships with community members, influencers and brand advocates - using knowledge from shows to spark lively on-brand dialogues
Follow and implement an already-established crisis escalation plan - navigating and addressing challenging situations with a strategic and measured approach to maintain a positive online community environment
Implement community guidelines and enforce content policies to ensure a positive and inclusive fan experience
Be on the forefront of real-time trends and culturally relevant moments - doing “trend-mining” to find relevant ways to proactively insert the brand/shows into the conversation in a way that will spark conversation
Stay up to date on current events, providing the client with recommendations as it relates to brand safety and social engagement
Provide sentiment classification to identify audiences’ reception and to accurately report on developments to the company’s stakeholders
Function as an extension of the brand on social by being extremely well-versed in client’s tone and voice
Qualifications
1-3 years of professional work experience (community manager at an agency or at a large brand strongly preferred)
Previous experience in the entertainment or sports industry is highly desirable
Experience using social marketing tools such as Monday and Netbase/Quid, as well as tools like Srinklr, Sprout, Affinio.
Experience understanding and using data to inform community-based decisions, including audience insights, cultural trends and analytics
Excellent written and verbal communication skills with ability to present ideas and information clearly
Keen eye for detail is a must
Requirements:
Direct experience in community management with the ability to showcase samples of previous work
Must be able to work on site with client 3X a week in LA or NYC, and come to the Razorfish office as needed
Weekend/evening availability to cover major events/premieres and the ability to respond after-hours for important, timely or urgent matters
Strong understanding of social channels, trends and best practices
Additional Information
At Publicis Groupe, we offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits. You will also be eligible to participate in the Publicis 401(k) Plan after you complete 1,000 work hours in a consecutive 12-month period.
Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $56,000 - $73,500. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. This role may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. This role may also qualify for participation in our 401(k) plan after eligibility criteria have been met. The Company anticipates the application deadline for this job posting will be 11/15/2024.