Mindlance
Marketing Automation Specialist II (Consumer Data Products Specialist)
Mindlance, North Chicago, Illinois, us, 60086
Job Details:Job Title: Marketing Automation Specialist II (Consumer Data Products Specialist)Location: Mettawa, IL (Hybrid Onsite)Duration: 6 MonthsType: Full-time, Contract
Description:The Assistant Consumer Data Products Specialist is a key cross-functional member of the CDP Activation team and will be responsible for the day-to-day management, oversight and optimization of our CDP activation projects reporting to the Associate Director, Consumer Data Products.
Primary responsibilities of this role:Build, QC and execute low complexity audiences. Day-to-day management of CDP audience updates from scope through execution including scope documentation, managing the Project Scope, and partnering with the internal resources.Ensure high quality, on-time, and error free implementation, testing, and QA of campaigns within the platform.Identify any issues or concerns the team has with cross functional and agency partners. Work with the Senior Consumer Data Products Specialist or Associate Director to resolve issues, identify root cause, and recommend corrective action where necessary.Maintain segment taxonomy structure and maintain a running inventory of all CDP audience activities.Monitor campaign performance and proactively provides recommendations to drive an increase in engagement.Develop and maintain project documents, timelines, proofing checklists and status reports. Possess minute-by-minute knowledge of all work in progress, identify risks and ways to mitigate issues.
Key Leadership Competencies:
Positive "all for one" approach to team deliverables and priorities.Builds strong relationships to enable higher performance.Learns fast, grasps the "essence" and can change course quickly where indicated.Raises the bar and is never satisfied with the status quo.Creates a learning environment and is open to suggestions.Embraces the ideas of others, nurtures innovation and manages innovation to reality.Demonstrate a "servant-leader" approach while bringing deep subject matter expertise
Top Required Skills:
Requires a minimum of 2-3 years of progressively increasing responsibility in Adobe Experience Cloud products, including AEP, Adobe Analytics, AJO and CJA.Requires strong collaboration and interpersonal skills to be effective managing through a highly matrixed organizationbility to work and lead independent initiatives without day-to-day supervisionble to prioritize & gracefully manage competing priorities to ensure deadlines are met.Collaborative nature and ability to influence and guide cross-functional stakeholders.
Qualifications:
Bachelor's Degree in Business or Marketing or equivalent experienceRequires a minimum of 2-3 years of progressively increasing responsibility in Adobe Experience Cloud products, including AEP, Adobe Analytics, AJO and CJA.Requires strong collaboration and interpersonal skills to be effective managing through a highly matrixed organizationSkills required include business acumen, organizational assessment, creativity, interpersonal skills, and quantitative analytical abilities.Outstanding communicator and comfortable interacting with a diverse group of technical and non-technical peopleResults-oriented, self-starter with passion for user experience, technology and the internetbility to work and lead independent initiatives without day-to-day supervisionble to prioritize & gracefully manage competing priorities to ensure deadlines are met.Collaborative nature and ability to influence and guide cross-functional stakeholders.Exceptional functional knowledge and expertise on digital marketing platforms.
Mindlance is an Equal Opportunity Employer and does not discriminate in employment on the basis of Minority/Gender/Disability/Religion/LGBTQI/Age/Veterans.
Description:The Assistant Consumer Data Products Specialist is a key cross-functional member of the CDP Activation team and will be responsible for the day-to-day management, oversight and optimization of our CDP activation projects reporting to the Associate Director, Consumer Data Products.
Primary responsibilities of this role:Build, QC and execute low complexity audiences. Day-to-day management of CDP audience updates from scope through execution including scope documentation, managing the Project Scope, and partnering with the internal resources.Ensure high quality, on-time, and error free implementation, testing, and QA of campaigns within the platform.Identify any issues or concerns the team has with cross functional and agency partners. Work with the Senior Consumer Data Products Specialist or Associate Director to resolve issues, identify root cause, and recommend corrective action where necessary.Maintain segment taxonomy structure and maintain a running inventory of all CDP audience activities.Monitor campaign performance and proactively provides recommendations to drive an increase in engagement.Develop and maintain project documents, timelines, proofing checklists and status reports. Possess minute-by-minute knowledge of all work in progress, identify risks and ways to mitigate issues.
Key Leadership Competencies:
Positive "all for one" approach to team deliverables and priorities.Builds strong relationships to enable higher performance.Learns fast, grasps the "essence" and can change course quickly where indicated.Raises the bar and is never satisfied with the status quo.Creates a learning environment and is open to suggestions.Embraces the ideas of others, nurtures innovation and manages innovation to reality.Demonstrate a "servant-leader" approach while bringing deep subject matter expertise
Top Required Skills:
Requires a minimum of 2-3 years of progressively increasing responsibility in Adobe Experience Cloud products, including AEP, Adobe Analytics, AJO and CJA.Requires strong collaboration and interpersonal skills to be effective managing through a highly matrixed organizationbility to work and lead independent initiatives without day-to-day supervisionble to prioritize & gracefully manage competing priorities to ensure deadlines are met.Collaborative nature and ability to influence and guide cross-functional stakeholders.
Qualifications:
Bachelor's Degree in Business or Marketing or equivalent experienceRequires a minimum of 2-3 years of progressively increasing responsibility in Adobe Experience Cloud products, including AEP, Adobe Analytics, AJO and CJA.Requires strong collaboration and interpersonal skills to be effective managing through a highly matrixed organizationSkills required include business acumen, organizational assessment, creativity, interpersonal skills, and quantitative analytical abilities.Outstanding communicator and comfortable interacting with a diverse group of technical and non-technical peopleResults-oriented, self-starter with passion for user experience, technology and the internetbility to work and lead independent initiatives without day-to-day supervisionble to prioritize & gracefully manage competing priorities to ensure deadlines are met.Collaborative nature and ability to influence and guide cross-functional stakeholders.Exceptional functional knowledge and expertise on digital marketing platforms.
Mindlance is an Equal Opportunity Employer and does not discriminate in employment on the basis of Minority/Gender/Disability/Religion/LGBTQI/Age/Veterans.