Digital Marketing Assistant:

Primary Skills: SQL, Excel,ABM Strategies , Data Analysis , B2B MarketingContract Type: W2Duration: 12 MonthsLocation: Lehi- UTPay Range: $33 - $35 per hour on W2Job Summary:We are seeking a B2B Marketing Analyst with a stellar blend of analytical prowess and business acumen to advance our account-based marketing (ABM) performance, focusing on the digital experience sector. This role involves applying a variety of analytical methods to support Marketing & Sales, driving insights to empower client and its customers towards sustained value creation. The ideal candidate will be instrumental in evolving measurement approaches for integrated marketing efforts and establishing innovative metrics that reflect the impact of our thought leadership campaigns on key B2B KPIs.Key Responsibilities: Conduct insightful analyses to articulate the impact of ABM on marketing and sales activities. Merge qualitative and quantitative insights to advise senior marketing leaders on campaign and program optimizations. Collaborate with cross-functional teams to ensure seamless execution and reporting of campaigns. Set clear targets and benchmarks to demonstrate the revenue impact of ABM initiatives. Develop new metrics and methodologies to assess the influence of thought leadership campaigns on B2B KPIs.Must-Have Skills: Proficiency in SQL and Advanced Excel. Strong problem-solving and analytical capabilities. Proven experience in a B2B subscription revenue environment focusing on ABM optimization.Industry Experience:3+ years of experience in a similar role within a B2B subscription revenue environment, emphasizing the implementation and optimization of Account-Based Marketing strategies.ABOUT AKRAYAAkraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)! Industry Leaders in IT StaffingAs staffing solutions providers for Fortune 100 companies, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires! Join Akraya Today!Let us lead you to your dream career and experience the Akraya difference. Browse our open positions and join our team!