ABM Marketing
ABM Marketing is hiring: Social Media Content Specialist in New York
ABM Marketing, New York, NY, US
Job Description
Job Description
Key Responsibilities:
- Content Creation: Develop compelling and brand-aligned content, including images, graphics, videos, and written posts, that highlight the clients unique selling points and the benefits of shopping locally.
- Social Media Management: Schedule, publish, and manage posts across platforms such as Facebook, Instagram, Twitter, and TikTok, ensuring consistent voice and messaging.
- Community Engagement: Actively engage with followers, respond to comments and messages promptly, and foster a positive online community.
- Analytics and Reporting: Track, analyze, and report on social media metrics to assess content performance and adjust strategies to optimize reach and engagement.
- Trendspotting: Stay updated on social media trends, industry news, and emerging platforms, integrating relevant trends into content planning.
- Collaborative Strategy: Work closely with marketing and sales teams to develop campaigns and promotions that drive foot traffic and VIP appointment scheduling.
Qualifications:
- 2+ years of experience in social media content creation and management, ideally within the automotive or retail industries.
- Proficiency in social media tools like Hootsuite, Buffer, and Canva, and familiarity with analytics platforms.
- Excellent written and visual storytelling skills, with a keen eye for detail.
- Creative problem-solving skills and the ability to work independently as well as part of a team.
- Graphic design experience
Perks & Benefits:
- Opportunity to work with multiple clients and brands
- Flexible scheduling options
- Opportunity for advancement within