Gibson Homewares
Digital Marketing Sales Manager
Gibson Homewares, Los Angeles, California, United States, 90079
About Gibson
Gibson Homewares is the nation's leading producer of dinnerware, cookware, cutlery, tools, and gadgets - all the essentials needed for prep, cooking, dining, and entertaining.
For over 40 years and spanning four generations as a respected and trusted family-owned company, Gibson Homewares has developed a portfolio of brands across multiple categories.
Based in Los Angeles , Gibson is known for delivering product lines with style and value for the global retail marketplace. Gibson's legacy brands include Gibson Elite, Gibson Home, and Soho Lounge. In addition, Gibson is a driving force behind global brands such as Martha Stewart, Babish, Kenmore, Crockpot, Oster, Mr. Coffee, Sur La Table and Peanuts.
At Gibson,
PEOPLE ARE THE #1 PRIORITY . Gibson is always looking for new talent to join our growing team.
For more information, visit us at .
Digital Marketing Sales Manager
We're looking for a dynamic Digital Marketing Sales Manager to lead our brand growth across digital sales channels, drive e-commerce performance by creatively, visually, merchandising our products across Social Media and Ecommerce platforms. The ideal candidate will have a passion for social media, an eye for creative direction, and a proven ability to drive results in e-commerce.
Responsibilities:TikTok Shop & Affiliate MarketingDevelop and manage current TikTok Shops while onboarding new shops for our additional brands. Recruit and engage affiliates to drive TikTok Shop sales.
DTC Sales and Ad ManagementAct as the primary point of contact with our 3rd party advertising agency, strategizing, providing feedback, and approving assets that align with brand guidelines to drive growth on Google and Meta platforms.
Social MediaDevelop and execute a comprehensive social media strategy aligned with brand goals, managing content creation and engagement across platforms.
Ecommerce Content Direction and ApprovalsCollaborate with studio, graphics, marketing, and sales teams to create e-commerce visuals and graphics that optimize engagement and sales for all new arrivals. Maintain a cohesive brand image with creative vision and excellent communication.
Requirements:
Creative, confident, self-motivated, eager to learn and ready to make an impactStrong e-commerce, digital marketing, and technical skills.Los Angeles based, in-office M-F, office located 9 miles East of downtown Los AngelesBachelor's degree, or equivalent work experienceBranding and Consumer Packaged Goods (CPG) experience, especially in digital channelsExcellent written/verbal communication skills; strong presentation skills.Proficient in MS Office, especially Excel and PowerPoint, with strong multitasking skills
Gibson Homewares is the nation's leading producer of dinnerware, cookware, cutlery, tools, and gadgets - all the essentials needed for prep, cooking, dining, and entertaining.
For over 40 years and spanning four generations as a respected and trusted family-owned company, Gibson Homewares has developed a portfolio of brands across multiple categories.
Based in Los Angeles , Gibson is known for delivering product lines with style and value for the global retail marketplace. Gibson's legacy brands include Gibson Elite, Gibson Home, and Soho Lounge. In addition, Gibson is a driving force behind global brands such as Martha Stewart, Babish, Kenmore, Crockpot, Oster, Mr. Coffee, Sur La Table and Peanuts.
At Gibson,
PEOPLE ARE THE #1 PRIORITY . Gibson is always looking for new talent to join our growing team.
For more information, visit us at .
Digital Marketing Sales Manager
We're looking for a dynamic Digital Marketing Sales Manager to lead our brand growth across digital sales channels, drive e-commerce performance by creatively, visually, merchandising our products across Social Media and Ecommerce platforms. The ideal candidate will have a passion for social media, an eye for creative direction, and a proven ability to drive results in e-commerce.
Responsibilities:TikTok Shop & Affiliate MarketingDevelop and manage current TikTok Shops while onboarding new shops for our additional brands. Recruit and engage affiliates to drive TikTok Shop sales.
DTC Sales and Ad ManagementAct as the primary point of contact with our 3rd party advertising agency, strategizing, providing feedback, and approving assets that align with brand guidelines to drive growth on Google and Meta platforms.
Social MediaDevelop and execute a comprehensive social media strategy aligned with brand goals, managing content creation and engagement across platforms.
Ecommerce Content Direction and ApprovalsCollaborate with studio, graphics, marketing, and sales teams to create e-commerce visuals and graphics that optimize engagement and sales for all new arrivals. Maintain a cohesive brand image with creative vision and excellent communication.
Requirements:
Creative, confident, self-motivated, eager to learn and ready to make an impactStrong e-commerce, digital marketing, and technical skills.Los Angeles based, in-office M-F, office located 9 miles East of downtown Los AngelesBachelor's degree, or equivalent work experienceBranding and Consumer Packaged Goods (CPG) experience, especially in digital channelsExcellent written/verbal communication skills; strong presentation skills.Proficient in MS Office, especially Excel and PowerPoint, with strong multitasking skills