Weber Shandwick
Senior director digital social media strategy
Weber Shandwick, Stamford, Connecticut, United States, 06925
DIGITAL STRATEGY /
Responsible for developing and executing digital & social media recommendations for our clients.
While professional experience and qualifications are key for this role, make sure to check you have the preferable soft skills before applying if required.Our headquarters are in Stamford, CT, but the location of this position can be flexible with a priority given to candidates open to hybrid work (3 days a week in office) in one of our office locations - - Stamford, CT, New York, NY, Chicago, IL, Charlotte, NC, or Atlanta, GA.
In this role, you will lead the strategy & planning for digital & social programs for our impressive roster of clients. You will evaluate brand objectives through the lens of digital & social media – determining the best platforms, partnerships, and content solutions to achieve these goals and amplify their sponsorships. On the front end, you will work collaboratively with internal strategists & creatives to brainstorm ways to amplify brand sponsorships on social, and on the backend oversee all execution & measurement of ongoing campaigns.
You will be relied upon as a digital expert at the agency – identifying the trends & strategies that reach specific fanbases. To be successful, you will need equal parts creative & critical thinking, a deep understanding of digital & social trends, and how to leverage property & ambassador assets through social media.
THE WORK YOU'LL DOCraft savvy recommendations and execute digital campaigns – including (but not limited to) social media, media partnerships, influencer partnerships, paid social, audience targeting, and measurement strategiesProvide recommendations on how best to apply sponsorship assets to drive brand goals and amplify activations using sponsorship partner & talent assetsConfidently pitch concepts to clients & partners and develop creative content ideas that ladder up to client objectivesLiaise with internal digital media team members to develop targeting & distribution recommendationsMeasure campaigns and deliver inventive insights to clients on what is working and what can be optimizedSimultaneously lead multiple projects relying on strong project management and organizational skillsLead and formulate overarching plans for client growth
THE BIGGER TEAM YOU'LL JOINRecognized as one of the "Best Places to Work in Sports", Octagon is the global sports, entertainment, and experiential marketing arm of the Interpublic Group.
We take pride in being Playmakers – finding insightful, bold ways to create play in our work, our lives, and in the world. We believe in the power of play to create big ideas and unlock potential for our clients and talent.
We can put ourselves in the shoes of fans because we ARE fans – of sports, entertainment, and culture at large. This expertise allows us to continually evolve the fan experience across sports and entertainment alongside some of the biggest brands and talent in the world.
The world needs play more than ever. Are you a Playmaker?
WHO WE'RE LOOKING FORMinimum of 8+ years experience in digital/social media strategy, preferably at a media or sports agencyExpertise in developing & executing digital campaigns that span social media (paid & organic), media partnerships, and influencer marketingYou're ahead of what's trending in social & digital content – what's resonating with fans, what platforms are growing, what content matters to fans – and a passion for/expertise in sports, entertainment, music and celebrity & lifestyle cultureExperience with measuring & showcasing the impact of digital & social programs – both through social measurement tools (ex: Infegy, HookIt, CreatorIQ), as well as the ability to synthesize Excel data to actionable recommendationsPowerPoint storyteller – the ability to clearly visualize strategic thinking & exceptional detail in clear & digestible PowerPoint slidesAbility to work in a fast-paced environment & mode switch between different projects and keep things organized & on-trackFlexibility and willingness to travel domestically. Anticipated travel amount: Low (0-15%)
The base range for this position is $100,000 – 110,000. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure, and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications.
Octagon's comprehensive benefits package includes:
Unlimited PTO policy – we understand you need time for play!Competitive medical/dental/vision insurance plans with FSA/HSA and Dependent Care FSA options. Pet Insurance for those who need it too!Generous Family and Parental Leave Policy (12 weeks) with eligibility extended to all parents regardless of gender or primary/secondary caregiver statusAccess to our parent company (IPG) Savings plan (401K program) with company match as well as an Employee Stock Purchase Plan (ESPP)Pretax Transportation/Commuter Benefits and Parent Travel ProgramDedicated Mental Health resources including Headspace membership, Employee Assistance Program (CCA) and moreDiscount portal for everyday goods and servicesEmployee Resource Groups and inclusive diversity programming and initiativesPersonal Development programs
Octagon is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, protected veteran status, or any other basis prohibited by law.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
#J-18808-Ljbffr
Responsible for developing and executing digital & social media recommendations for our clients.
While professional experience and qualifications are key for this role, make sure to check you have the preferable soft skills before applying if required.Our headquarters are in Stamford, CT, but the location of this position can be flexible with a priority given to candidates open to hybrid work (3 days a week in office) in one of our office locations - - Stamford, CT, New York, NY, Chicago, IL, Charlotte, NC, or Atlanta, GA.
In this role, you will lead the strategy & planning for digital & social programs for our impressive roster of clients. You will evaluate brand objectives through the lens of digital & social media – determining the best platforms, partnerships, and content solutions to achieve these goals and amplify their sponsorships. On the front end, you will work collaboratively with internal strategists & creatives to brainstorm ways to amplify brand sponsorships on social, and on the backend oversee all execution & measurement of ongoing campaigns.
You will be relied upon as a digital expert at the agency – identifying the trends & strategies that reach specific fanbases. To be successful, you will need equal parts creative & critical thinking, a deep understanding of digital & social trends, and how to leverage property & ambassador assets through social media.
THE WORK YOU'LL DOCraft savvy recommendations and execute digital campaigns – including (but not limited to) social media, media partnerships, influencer partnerships, paid social, audience targeting, and measurement strategiesProvide recommendations on how best to apply sponsorship assets to drive brand goals and amplify activations using sponsorship partner & talent assetsConfidently pitch concepts to clients & partners and develop creative content ideas that ladder up to client objectivesLiaise with internal digital media team members to develop targeting & distribution recommendationsMeasure campaigns and deliver inventive insights to clients on what is working and what can be optimizedSimultaneously lead multiple projects relying on strong project management and organizational skillsLead and formulate overarching plans for client growth
THE BIGGER TEAM YOU'LL JOINRecognized as one of the "Best Places to Work in Sports", Octagon is the global sports, entertainment, and experiential marketing arm of the Interpublic Group.
We take pride in being Playmakers – finding insightful, bold ways to create play in our work, our lives, and in the world. We believe in the power of play to create big ideas and unlock potential for our clients and talent.
We can put ourselves in the shoes of fans because we ARE fans – of sports, entertainment, and culture at large. This expertise allows us to continually evolve the fan experience across sports and entertainment alongside some of the biggest brands and talent in the world.
The world needs play more than ever. Are you a Playmaker?
WHO WE'RE LOOKING FORMinimum of 8+ years experience in digital/social media strategy, preferably at a media or sports agencyExpertise in developing & executing digital campaigns that span social media (paid & organic), media partnerships, and influencer marketingYou're ahead of what's trending in social & digital content – what's resonating with fans, what platforms are growing, what content matters to fans – and a passion for/expertise in sports, entertainment, music and celebrity & lifestyle cultureExperience with measuring & showcasing the impact of digital & social programs – both through social measurement tools (ex: Infegy, HookIt, CreatorIQ), as well as the ability to synthesize Excel data to actionable recommendationsPowerPoint storyteller – the ability to clearly visualize strategic thinking & exceptional detail in clear & digestible PowerPoint slidesAbility to work in a fast-paced environment & mode switch between different projects and keep things organized & on-trackFlexibility and willingness to travel domestically. Anticipated travel amount: Low (0-15%)
The base range for this position is $100,000 – 110,000. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure, and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications.
Octagon's comprehensive benefits package includes:
Unlimited PTO policy – we understand you need time for play!Competitive medical/dental/vision insurance plans with FSA/HSA and Dependent Care FSA options. Pet Insurance for those who need it too!Generous Family and Parental Leave Policy (12 weeks) with eligibility extended to all parents regardless of gender or primary/secondary caregiver statusAccess to our parent company (IPG) Savings plan (401K program) with company match as well as an Employee Stock Purchase Plan (ESPP)Pretax Transportation/Commuter Benefits and Parent Travel ProgramDedicated Mental Health resources including Headspace membership, Employee Assistance Program (CCA) and moreDiscount portal for everyday goods and servicesEmployee Resource Groups and inclusive diversity programming and initiativesPersonal Development programs
Octagon is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, protected veteran status, or any other basis prohibited by law.
We make our careers website accessible to any and all users. If you need an accommodation to participate in the application process, please contact us at JobAppAccommodation@ipgdxtra.com. This email address is not for general employment inquiries or vendors; rather it is strictly for applicants who require special assistance accessing our employment website. Due to volume, messages sent to this email address that are not related to an accommodation cannot be answered.
#J-18808-Ljbffr