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Emory Healthcare

Senior Content Manager

Emory Healthcare, Atlanta, Georgia, United States, 30349


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Where you matter as much as the work you do.

Join

Emory Healthcare (EHC)

if you’re looking for an opportunity with one of the nation's leading Atlanta hospitals in cardiology and heart surgery, cancer, neurology, and more!

EHC

is where those around you are dedicated to the power of teamwork, fostering an environment where you can learn, grow, and innovate with similarly passionate professionals. Work with us to improve the quality of life throughout Georgia through partnerships with the U.S. Centers for Disease Control and Prevention, Georgia Institute of Technology, and other organizations and make a bigger, greater impact than you ever thought possible.

Description:8:00a – 5:00p / Full Time / 40 Hours

The

Senior Content Manager

will primarily manage news and web content development, review and search engine optimization. A successful candidate will have expertise developing ideas for and writing marketing and communications content for owned channels including social media, blog, web, and email. The senior content manager is creative and has strong project management skills and the ability to report on content performance metrics. This role is a hybrid position, with some in-office collaboration days required.

This role is one of the primary engines that helps achieve consumer-facing marketing goals for the organization. As a content champion, the

Senior Content Manager

is responsible for growing Emory Healthcare's omnichannel content engagement strategy. Part of the Content & Design Team, this hands-on role will develop and execute a wide variety of content marketing projects that produce actionable and measurable results for editorial goals and marketing campaign objectives. Specifically, this role builds content campaigns that drive awareness for our services, products, locations, research, innovation, etc., for consumer, prospective employee and/or B2B audiences, aligned with strategic goals.

Minimum Qualification:

Bachelor's degree in marketing or related field.

Five years’ experience in content marketing, writing/editing, or digital marketing roles; healthcare experience a plus.

Advanced copywriting & editing skill with demonstrated ability to develop content for multimedia, web and written formats, informed by design and creative best practices.

Ability to provide clear direction to designers, videographers and other creative teams to tell compelling stories that align with business goals.

Conceptual and creative thinker with a strong point of view.

Experience with organic search & translation into precise SEO requirements & recommendations.

Basic understanding of production and technical processes required for marketing objectives, including CRM/dynamic content, web publishing in a CMS, print production, and digital publishing workflows.

Exceptional analytical skills and attention to detail, strong project management skills, and ability to solve complex problems swiftly and autonomously.

JOIN OUR TEAM TODAY!

Emory Healthcare (EHC), part of Emory University (EUV), is the most comprehensive academic health system in Georgia and the first and only in Georgia with a Magnet designated ambulatory practice. We are made up of 11 hospitals-4 Magnet designated, the Emory Clinic, and more than 425 provider locations. The Emory Healthcare Network, established in 2011, is the largest clinically integrated network in Georgia, with more than 3,450 physicians concentrating in 70 different subspecialties.

Additional Details:Supporting a diverse, equitable and inclusive culture.

Emory Healthcare (EHC) is dedicated to providing equal opportunities and access to all individuals regardless of race, color, religion, ethnic or national origin, gender, genetic information, age, disability, sexual orientation, gender identity, gender expression and/or veteran's status. EHC does not discriminate on the basis of any factor stated above or prohibited under applicable law. EHC respects, values, and celebrates the unique perspectives and backgrounds of all individuals. EHC aspires to create an environment of collaboration and true belonging for all our patients and team members.

Emory Healthcare (EHC) is committed to achieving a diverse workforce through equal opportunity and nondiscrimination policy in all aspects of employment including recruitment, hiring, promotions, transfers, discipline, terminations, wage and salary administration, benefits, and training.

ACCOMMODATIONS:

EHC will provide reasonable accommodations to qualified individuals with disabilities upon request. To request this document in an alternate format or to request a reasonable accommodation, please contact the Office of Diversity, Equity, and Inclusion.

PHYSICAL REQUIREMENTS

(Medium): 20-50 lbs.; up to 50% of the work day; 0-20 lbs. up to 50% of the workday; Lifting 50 lbs. max; Carrying of objects up to 35 lbs.; Occasional to frequent standing & walking, Occasional sitting, Close eye work (computers, typing, reading, writing), Physical demands may vary depending on assigned work area and work tasks.

ENVIRONMENTAL FACTORS:

Factors affecting environment conditions may vary depending on the assigned work area and tasks. Environmental exposures include but are not limited to: Blood-borne pathogen exposure, Bio-hazardous waste, Chemicals/gases/fumes/vapors, Communicable diseases, Electrical shock, Floor Surfaces, Hot/Cold Temperatures, Indoor/Outdoor conditions, Latex, Lighting, Patient care/handling injuries, Radiation, Shift work, Travel may be required. Use of personal protective equipment, including respirators, environmental conditions may vary depending on assigned work area and work tasks.

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