Neuberger Berman
Fixed Income Product Marketing Specialist
Neuberger Berman, Chicago, Illinois, United States, 60290
Summary:
The product content team sets the strategy and executes on marketing initiatives that support our investment products and our sales goals. By leveraging market insights, industry trends, and story-telling skills, the team crafts compelling narratives that support all stages of the client journey across multiple channels and media. We’re advocates for a data-informed approach to marketing and are responsible for ensuring timely delivery of high-quality, relevant content that connects to client goals and enhances our brand globally. We work with partners across investments, distribution, product strategy and marketing to balance those perspectives. This is a global role, so we also engage with local/regional colleagues to tailor or create content. We also collaborate with the firm’s thought leadership content team to create alignment/reciprocity in content initiatives. This role reports functionally to the Global Head of Content.
We are looking for an experienced team member to lead our fixed income efforts. As the fixed income content specialist, you’ll build and execute on a calendar of content initiatives aligned with focus strategies and develop and curate the story for the platform. You’ll have a strong voice in defining our work process, advocating for efficiency and proper alignment of resources against high-value projects. You’ll partner with investment teams as well as the broader marketing organization to create presentations, brochures, sales flyers, multi-media scripts, social media content, and effective email. We’re seeking a numerate, visual thinker who can translate data and ideas into infographics, compelling charts, and engaging digital experiences.
Responsibili
ties:
Set the strategy and calendar for fixed income asset class content efforts
Apply subject matter expertise to create relatable, effective content for new marketing materials
Develop and promote ideas for marketing campaigns and thought leadership pieces based on knowledge of products and markets
Create narratives across media: presentations, brochures, flyers, multi-media scripts, social, and email
Translate data into compelling infographics, charts, narratives
Cultivate and manage valuable internal relationships with other teams: Investment, Product Strategy, Compliance, Marketing, Sales Leadership and Client Coverage
Advocate for audience experience in creation of materials
Align content with investor types and regional needs
Research client preferences and analyze competitor approaches to advocate for best practices in story-telling and materials
Provide review of existing materials to ensure messaging and format is relevant, differentiated and impactful
Advocate for data-informed, scalable initiatives
Help define KPIs for content initiatives
Evaluate usage and monitor engagement and use that data to refine our efforts
Build an in-depth understanding of the firm's product offerings and investment capabilities across multiple regions
Qualifications:
Finance or Economics degree and 5-7 years of relevant work experience preferred
Strong interest in bonds, central banks, debt markets, and investing
Ability to engage in debate and discussion with senior investment and business professionals
Ability to manage multiple stakeholders, stakeholder personalities, and advocate for scalable solutions
Great communication and interpersonal skills; ability to interact with all levels of staff including senior management
Curious about best practices in marketing across industries and within financial services
Capable of managing multiple simultaneous projects and occasional short-turn deadlines as needed
Strong Microsoft Office skills required
Willingness to learn new software/technology as needed
Personal Attributes:
Creative thinker willing to question existing models and propose scalable solutions
Excellent time-management, planning and organizational skills
Detail-oriented, self-starter and hardworking
Ability to prioritize and adapt
Ability to synthesize feedback from multiple partners and move projects forward
Strong written and verbal communication skills
Interested in continuous learning (e.g. CFA Charterholder pathway)
Compensation Details
The salary range for this role is $120,000-$150,000. This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. This range is only applicable for jobs to be performed in New York City. An employee’s pay position within the salary range will be based on several factors including, but limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. This job is also eligible for a discretionary bonus. We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401(k), life insurance and other benefits to eligible employees.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, production, or any other form of compensation that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.
Neuberger Berman is an equal
opportunity/affirmative
action employer. The Firm and its affiliates do not discriminate in employment because of race, creed, national origin, religion, age, color, sex, marital status, sexual orientation, gender identity, disability, citizenship status or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact
onlineaccommodations@nb.com
.
Learn about the Applicant Privacy Notice (https://www.nb.com/en/global/disclosure-privacy-policy) .
Founded in 1939, Neuberger Berman is a private, independent, employee-owned investment manager. From offices in 39 cities worldwide, the firm manages $481 billion in client assets (as of June 30, 2024) across a range of strategies—including equity, fixed income, quantitative and multi-asset class, private equity and hedge funds—on behalf of institutions, advisors and individual investors globally.
Tenured, stable and long-term in focus, the firm has built a diverse team—including 750-plus investment professionals and more than 2,800 employees in total—united in their commitment to delivering client outcomes and investment excellence. It is our people who define our culture and have enabled us to be recognized by
Pensions & Investments
as the first or second "Best Place to Work in Money Management” for last eight consecutive years (firms with 1,000+ employees).
Neuberger Berman believes strongly that all employees are entitled to be treated with respect and dignity, and to work in a professional and safe environment. These values are the cornerstone of our firm. We prohibit any form of harassment, whether mental, verbal or physical. We do not tolerate the support of terrorist groups, acts of terrorism, or threats of violence. All who wish to be employed by the firm are expected to uphold these principles.
For important disclosures: http://www.nb.com/linkedin
The product content team sets the strategy and executes on marketing initiatives that support our investment products and our sales goals. By leveraging market insights, industry trends, and story-telling skills, the team crafts compelling narratives that support all stages of the client journey across multiple channels and media. We’re advocates for a data-informed approach to marketing and are responsible for ensuring timely delivery of high-quality, relevant content that connects to client goals and enhances our brand globally. We work with partners across investments, distribution, product strategy and marketing to balance those perspectives. This is a global role, so we also engage with local/regional colleagues to tailor or create content. We also collaborate with the firm’s thought leadership content team to create alignment/reciprocity in content initiatives. This role reports functionally to the Global Head of Content.
We are looking for an experienced team member to lead our fixed income efforts. As the fixed income content specialist, you’ll build and execute on a calendar of content initiatives aligned with focus strategies and develop and curate the story for the platform. You’ll have a strong voice in defining our work process, advocating for efficiency and proper alignment of resources against high-value projects. You’ll partner with investment teams as well as the broader marketing organization to create presentations, brochures, sales flyers, multi-media scripts, social media content, and effective email. We’re seeking a numerate, visual thinker who can translate data and ideas into infographics, compelling charts, and engaging digital experiences.
Responsibili
ties:
Set the strategy and calendar for fixed income asset class content efforts
Apply subject matter expertise to create relatable, effective content for new marketing materials
Develop and promote ideas for marketing campaigns and thought leadership pieces based on knowledge of products and markets
Create narratives across media: presentations, brochures, flyers, multi-media scripts, social, and email
Translate data into compelling infographics, charts, narratives
Cultivate and manage valuable internal relationships with other teams: Investment, Product Strategy, Compliance, Marketing, Sales Leadership and Client Coverage
Advocate for audience experience in creation of materials
Align content with investor types and regional needs
Research client preferences and analyze competitor approaches to advocate for best practices in story-telling and materials
Provide review of existing materials to ensure messaging and format is relevant, differentiated and impactful
Advocate for data-informed, scalable initiatives
Help define KPIs for content initiatives
Evaluate usage and monitor engagement and use that data to refine our efforts
Build an in-depth understanding of the firm's product offerings and investment capabilities across multiple regions
Qualifications:
Finance or Economics degree and 5-7 years of relevant work experience preferred
Strong interest in bonds, central banks, debt markets, and investing
Ability to engage in debate and discussion with senior investment and business professionals
Ability to manage multiple stakeholders, stakeholder personalities, and advocate for scalable solutions
Great communication and interpersonal skills; ability to interact with all levels of staff including senior management
Curious about best practices in marketing across industries and within financial services
Capable of managing multiple simultaneous projects and occasional short-turn deadlines as needed
Strong Microsoft Office skills required
Willingness to learn new software/technology as needed
Personal Attributes:
Creative thinker willing to question existing models and propose scalable solutions
Excellent time-management, planning and organizational skills
Detail-oriented, self-starter and hardworking
Ability to prioritize and adapt
Ability to synthesize feedback from multiple partners and move projects forward
Strong written and verbal communication skills
Interested in continuous learning (e.g. CFA Charterholder pathway)
Compensation Details
The salary range for this role is $120,000-$150,000. This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. This range is only applicable for jobs to be performed in New York City. An employee’s pay position within the salary range will be based on several factors including, but limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. This job is also eligible for a discretionary bonus. We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401(k), life insurance and other benefits to eligible employees.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, production, or any other form of compensation that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.
Neuberger Berman is an equal
opportunity/affirmative
action employer. The Firm and its affiliates do not discriminate in employment because of race, creed, national origin, religion, age, color, sex, marital status, sexual orientation, gender identity, disability, citizenship status or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact
onlineaccommodations@nb.com
.
Learn about the Applicant Privacy Notice (https://www.nb.com/en/global/disclosure-privacy-policy) .
Founded in 1939, Neuberger Berman is a private, independent, employee-owned investment manager. From offices in 39 cities worldwide, the firm manages $481 billion in client assets (as of June 30, 2024) across a range of strategies—including equity, fixed income, quantitative and multi-asset class, private equity and hedge funds—on behalf of institutions, advisors and individual investors globally.
Tenured, stable and long-term in focus, the firm has built a diverse team—including 750-plus investment professionals and more than 2,800 employees in total—united in their commitment to delivering client outcomes and investment excellence. It is our people who define our culture and have enabled us to be recognized by
Pensions & Investments
as the first or second "Best Place to Work in Money Management” for last eight consecutive years (firms with 1,000+ employees).
Neuberger Berman believes strongly that all employees are entitled to be treated with respect and dignity, and to work in a professional and safe environment. These values are the cornerstone of our firm. We prohibit any form of harassment, whether mental, verbal or physical. We do not tolerate the support of terrorist groups, acts of terrorism, or threats of violence. All who wish to be employed by the firm are expected to uphold these principles.
For important disclosures: http://www.nb.com/linkedin