Grammarly
Senior/Director of Product Marketing, Enterprise
Grammarly, San Francisco, California, United States, 94199
Grammarly offers a dynamic hybrid working model for this role. This flexible approach gives team members the best of both worlds: plenty of focus time along with in-person collaboration that helps foster trust, innovation, and a strong team culture.
About Grammarly
Grammarly is the world's leading AI writing assistance company trusted by over 30 million people and 70,000 teams. From instantly creating a first draft to perfecting every message, Grammarly helps people at 96% of the Fortune 500 and teams at companies like Atlassian, Databricks, and Zoom get their point across-and get results-with best-in-class security practices that keep data private and protected. Founded in 2009, Grammarly is No. 14 on the Forbes Cloud 100, one of TIME's 100 Most Influential Companies, one of Fast Company's Most Innovative Companies in AI, and one of Inc.'s Best Workplaces.The Opportunity
To achieve our ambitious goals, we're looking for a Senior/Director of Product Marketing, Enterpriseto join our Product Marketing team. This person will lead a team responsible for developing the messaging and go-to-market strategy and orchestrating innovative campaigns to deliver business value for customers and growth for Grammarly.
As a Senior/Director of Product Marketing, Enterprise, you will:
Generate a deep understanding of our business and educational institution buyers and users.Define and validate our ideal customer profile, including target firmographics and functions.Establish differentiated messaging for Enterprises and Educational Institutions based on customer and market insights.Lead the vision for full-funnel content for leaders in crucial buying centers, including marketing, customer success, sales, and HR.Create a quarterly GTM narrative with priorities to drive sales and marketing enablement and sales programs.Partner with the Enterprise product team to ensure we build capabilities that meet customer needs.Work with PR, brand, and events teams to drive thought leadership campaigns for our target audiences.Partner with the Revenue Marketing team to create quarterly campaigns and programs to increase the sales pipeline in the field.Collaborate with the customer success team to drive Enterprise account retention and upsell.Work closely with the analyst relations, customer, and marketing teams to shape and respond to the market.Collaborate with the sales enablement team to ensure the sales team has the assets and messaging to connect with buyers effectively.Commission market research to understand market trends and customer needs for use internally and for PR and demand generation.Manage and develop a team of exceptional solutions and go-to-market marketers.QualificationsIs able to collaborate in person 4 weeks per quarter, traveling if necessary to the hub where the team is based.Has a minimum of 12 years of experience in Product Marketing or marketing leadership roles within the B2B SaaS industry.Has experience with product marketing, sales enablement, and sales pipeline generation programs.Has successfully collaborated with executive stakeholders, including Heads of Sales and the Head of Revenue Marketing.Has experience building or driving go-to-market campaigns with a track record of meeting and exceeding pipeline targets.Demonstrates exceptional written, visual, verbal communication, and presentation skills.Has the ability to lead and influence cross-functional teams with a clear vision and to deliver results.Has experience directly managing small teams, program managing the work of large cross-functional teams, and collaborating with senior cross-functional stakeholders.Can operationalize strategic plans, including setting resourcing, navigating tradeoffs, and ensuring timely execution.Has a strong analytical and data-driven mindset, with the ability to gain insights from complex datasets and translate them into actionable strategies.Embodies our EAGER values-is ethical, adaptable, gritty, empathetic, and remarkable.Is inspired by our MOVE principles: move fast and learn faster; obsess about creating customer value; value impact over activity; and embrace healthy disagreement rooted in trust.Compensation and Benefits
Grammarly offers all team members competitive pay along with a benefits package encompassing the following and more:Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)Disability and life insurance options401(k) and RRSP matchingPaid parental leave20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and flexible sick timeGenerous stipends (including those for caregiving, pet care, wellness, your home office, and more)Annual professional development budget and opportunities
Grammarly takes a market-based approach to compensation, which means base pay may vary depending on your location.
Base pay may vary considerably depending on job-related knowledge, skills, and experience.
Zone 1: $271,000 - $400,000/year (USD)We encourage you to apply
At Grammarly, we value our differences, and we encourage all-especially those whose identities are traditionally underrepresented in tech organizations-to apply. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, ancestry, national origin, citizenship, age, marital status, veteran status, disability status, political belief, or any other characteristic protected by law. Grammarly is an equal opportunity employer and a participant in the US federal E-Verify program (US). We also abide by the Employment Equity Act (Canada).
#LI-Hybrid
About Grammarly
Grammarly is the world's leading AI writing assistance company trusted by over 30 million people and 70,000 teams. From instantly creating a first draft to perfecting every message, Grammarly helps people at 96% of the Fortune 500 and teams at companies like Atlassian, Databricks, and Zoom get their point across-and get results-with best-in-class security practices that keep data private and protected. Founded in 2009, Grammarly is No. 14 on the Forbes Cloud 100, one of TIME's 100 Most Influential Companies, one of Fast Company's Most Innovative Companies in AI, and one of Inc.'s Best Workplaces.The Opportunity
To achieve our ambitious goals, we're looking for a Senior/Director of Product Marketing, Enterpriseto join our Product Marketing team. This person will lead a team responsible for developing the messaging and go-to-market strategy and orchestrating innovative campaigns to deliver business value for customers and growth for Grammarly.
As a Senior/Director of Product Marketing, Enterprise, you will:
Generate a deep understanding of our business and educational institution buyers and users.Define and validate our ideal customer profile, including target firmographics and functions.Establish differentiated messaging for Enterprises and Educational Institutions based on customer and market insights.Lead the vision for full-funnel content for leaders in crucial buying centers, including marketing, customer success, sales, and HR.Create a quarterly GTM narrative with priorities to drive sales and marketing enablement and sales programs.Partner with the Enterprise product team to ensure we build capabilities that meet customer needs.Work with PR, brand, and events teams to drive thought leadership campaigns for our target audiences.Partner with the Revenue Marketing team to create quarterly campaigns and programs to increase the sales pipeline in the field.Collaborate with the customer success team to drive Enterprise account retention and upsell.Work closely with the analyst relations, customer, and marketing teams to shape and respond to the market.Collaborate with the sales enablement team to ensure the sales team has the assets and messaging to connect with buyers effectively.Commission market research to understand market trends and customer needs for use internally and for PR and demand generation.Manage and develop a team of exceptional solutions and go-to-market marketers.QualificationsIs able to collaborate in person 4 weeks per quarter, traveling if necessary to the hub where the team is based.Has a minimum of 12 years of experience in Product Marketing or marketing leadership roles within the B2B SaaS industry.Has experience with product marketing, sales enablement, and sales pipeline generation programs.Has successfully collaborated with executive stakeholders, including Heads of Sales and the Head of Revenue Marketing.Has experience building or driving go-to-market campaigns with a track record of meeting and exceeding pipeline targets.Demonstrates exceptional written, visual, verbal communication, and presentation skills.Has the ability to lead and influence cross-functional teams with a clear vision and to deliver results.Has experience directly managing small teams, program managing the work of large cross-functional teams, and collaborating with senior cross-functional stakeholders.Can operationalize strategic plans, including setting resourcing, navigating tradeoffs, and ensuring timely execution.Has a strong analytical and data-driven mindset, with the ability to gain insights from complex datasets and translate them into actionable strategies.Embodies our EAGER values-is ethical, adaptable, gritty, empathetic, and remarkable.Is inspired by our MOVE principles: move fast and learn faster; obsess about creating customer value; value impact over activity; and embrace healthy disagreement rooted in trust.Compensation and Benefits
Grammarly offers all team members competitive pay along with a benefits package encompassing the following and more:Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)Disability and life insurance options401(k) and RRSP matchingPaid parental leave20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and flexible sick timeGenerous stipends (including those for caregiving, pet care, wellness, your home office, and more)Annual professional development budget and opportunities
Grammarly takes a market-based approach to compensation, which means base pay may vary depending on your location.
Base pay may vary considerably depending on job-related knowledge, skills, and experience.
Zone 1: $271,000 - $400,000/year (USD)We encourage you to apply
At Grammarly, we value our differences, and we encourage all-especially those whose identities are traditionally underrepresented in tech organizations-to apply. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, ancestry, national origin, citizenship, age, marital status, veteran status, disability status, political belief, or any other characteristic protected by law. Grammarly is an equal opportunity employer and a participant in the US federal E-Verify program (US). We also abide by the Employment Equity Act (Canada).
#LI-Hybrid