Ogilvy India
Social First Creative - Senior AD (PAIR) Job at Ogilvy India in Washington
Ogilvy India, Washington, DC, United States
Social First Creative - Senior AD (PAIR) About OgilvyOgilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently ranks as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.Senior Social First Creative - ADNote: Senior Social First AD+CW Creative PAIR ideally based in NYC, Atlanta or DC.We’re looking for a Senior Social First Art-side Creative to join our fast-paced team of digital makers. In this role, you’ll work in close collaboration with Ogilvy’s strategy, influencer, PR, and creative teams, some of the best social and content experts in the industry. We’re looking at you to create best-in-class and unique content for social programs or integrated campaigns that are social-first at heart and designed to disrupt.You are:Ambitious and hungry – ready and confident to take on challengesProud of your work and passionate about your craftA fresh thinker, maker, doerYou think BIG, industry disruptive-level ideasYou can turn ideas into clear visual expressionsYou’re a collaborative team playerYou want to have fun, stretch your creative muscles and do great things!The ideal candidate can effortlessly shift gears of voice for various brands across different verticals and audiences. They can collaborate closely with Copywriters, Designers, and Strategists to ensure ideas are well-rounded and developed from concept to execution with the brief in mind. They know internet trends and pop culture references and can weave that into their work when relevant. They also understand the nuances of each social platform and can create content optimized for each.Being confident and persuasive in presenting and selling concepts to internal teams, senior company leaders, and clients is a must. This is a position for a seasoned, driven, results-oriented, and highly creative individual who can work on multiple projects simultaneously, manage deadlines, and produce highly effective creative.This is a special role that will be embedded in a cohesive team with the social first talent from an array of agencies within a client team.RESPONSIBILITIES:Collaborates with the team to develop and present creative concepts for clients and new business to help build brands on SocialAttends and can capture content at photoshoots and eventsWorks closely with Art Directors and Designers to ensure copy tone and style are consistent with visual direction, style, and brand guidelinesWrites, shoots, edits, and produces content owned across multiple channelsMust be able to understand business objectives and audience demographics to land the messaging successfullyResponsible for translating creative direction and copy points from creative briefs into engaging and effective conceptsProof-reads and vets copy to ensure consistency in tone, grammar, and messaging before assets are handed over to be publishedStays abreast with global cultural trends and industry updates, and proactively develops timely ideas for relevantIdeates individually and collaboratively on innovative content ideas designed to meet long-term goals for both social media engagement and overall audience growthIdentifies user and community-generated content that should be reposted, gain permissions, and re-edit audio tracks as neededQUALIFICATIONSMinimum 5 years of relevant art direction, design, and content creation experience in the social spaceStrategic and conceptual thinkingAbility to lead scrappy content creationPassion for learning and self-improvementProactive and a self-starterPositive attitude and ability to work under tight deadlinesAdaptable and able to handle changes in briefs, priorities, and editsTrue passion for food & beverage verticalAt Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.We believe in building powerful teams with purpose. This means hiring and nurturing talent across all races, ethnicities, religions, abilities, sexual orientation, and gender identities – and we relentlessly curate transformative initiatives that make our commitment to fairness and equity a reality.Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity.All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.#J-18808-Ljbffr