Novant Health is hiring: Director Content Strat & Execution in Charlotte
Novant Health, Charlotte, NC, United States
The Director of Content Strategy & Execution is responsible for the design and execution of a content strategy across public relations channels. S/He will define content strategy, serve as managing editor across all content initiatives, and manage a team of content developers across communications channels to drive positive brand awareness, engagement, and assist marketing with lead generation. The ideal candidate is a passionate storyteller with significant experience working cross-functionally to develop content across multiple platforms and formats. The Director of Content Strategy & Execution works collaboratively with the Director of Public Relations to align strategies and tactics in support of business objectives.
Come join a remarkable team where quality care meets quality service, in every dimension, every time.
This role will be a hybrid role (90% remote, 10% office)
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At Novant Health, one of our core values is diversity and inclusion. By engaging the strengths and talents of each team member, we ensure a strong organization capable of providing remarkable healthcare to our patients, families and communities. Therefore, we invite applicants from all group dynamics to apply to our exciting career opportunities.
Qualifications:
- Education: 4 Year / Bachelors Degree, required. Bachelors degree with a concentration in communications, journalism, public relations or marketing preferred.
- Experience: Minimum of 10 years of experience as a leader in multichannel content creation, social media, public relations, marketing, or related fields, required.
- Additional Skills (required):
- Demonstrated business acumen; able to articulate the mission, vision, and values of the organization.
- Ability to deeply understand the corporate positioning, consumer needs and the Novant Health communications channels to translate information into consumable content and compelling stories for a variety of audiences across a variety of channels.
- Excellent organizational skills: proven capability to manage everything from strategy to the small details needed to execute the programs.
- Experience creating compelling messages for different target demographics.
- Ability to build and closely manage a diverse team of content development specialists that can operate successfully across departments and functions.
- Ability to act cross-functionally across public relations, internal communications, and marketing to maximize content across audiences and channels.
- A willingness to embrace change and to adapt strategies on the fly.
- Demonstrated business acumen; able to articulate the mission, vision, and values of the organization.
Responsibilities:
It is the responsibility of every Novant Health team member to deliver the most remarkable patient experience in every dimension, every time.
- Our team members are part of an environment that fosters team work, team member engagement and community involvement.
- The successful team member has a commitment to leveraging diversity and inclusion in support of quality care.
- All Novant Health team members are responsible for fostering a safe patient environment driven by the principles of "First Do No Harm".