eCommerce Product Lister & Content Specialist Job at BATHING BRANDS INC in W
BATHING BRANDS INC, Wheeling, IL, US
Job Description
Bathing Brands Inc., a rapidly expanding online business specializing in Steam, Sauna, and Bathing products, is seeking a passionate, detail-oriented, and motivated E-commerce Product Lister & Content Specialist to join our powerful team. If you're skilled in creating compelling product listings and optimizing content for online sales with a strong understanding of e-commerce best practices, we’d love to hear from you!
Overview: A successful candidate will own the “Product Journey” from start to finish. Candidates will create and optimize product listings across a multi-domain web platform, to ensure accuracy, visibility, and conversion.
Key Responsibilities:
Product Data Integrity & Management
- Coordinate information-gathering for all product details (i.e., weight, dimensions, size) and format them to deliver accurate and relevant selling points to the customer.
- Check facts contained in ads against buyers' advertising notes and have an eye for reviewing details in photography.
- Ensure the accuracy of the copy and product information, tracks and accounts for errors, and update all copy as directed.
Content Development & SEO Optimization
- Craft compelling, SEO-optimized product titles, descriptions, and bullet points to enhance online visibility and appeal to target audiences.
- Create engaging visual content as well as A+ content that meets brand and platform standards, ensuring compatibility with desktop and mobile views.
- Inputting product descriptions into a digital catalog with immaculate diligence.
E-commerce Platform Management
- Manage product setup, including product descriptions, images, and specifications on a multi-domain eCommerce platform for new and existing products.
- Ensure consistency and accuracy in product information, images, and pricing.
Product Photography and Visual Content
- Plan and edit product photos to meet brand and platform standards.
- Create A+ content for multi-domain e-commerce platform, ensuring compatibility with both desktop and mobile views.
Market Analysis & Competitive Positioning
- Perform market and competitor analysis to identify trends, top products and effective keywords.
- Apply insights from market research to inform strategic product positioning.
Launch Coordination and Execution
- Coordinate with internal teams to ensure timely product launches.
- Observe the upload of product data to e-commerce platforms, ensuring all information is accurate and complete.
Customer Support Assistance
- Provide detailed and accurate product information in response to technical customer queries, enhancing customer satisfaction and support.
Education and Experience Qualifications
- Proven experience in e-commerce merchandising and content creation
- Strong understanding of SEO best practices
- Experience managing bulk product listings and catalog uploads in an ERP
- Advanced proficiency in Excel, including formulas (VLOOKUP, INDEX/MATCH, SUMIF), Pivot Tables, and data visualization (charts, graphs, dashboards).
- Strong ability to manipulate large datasets
- Must have experience writing detailed product copy for a major retailer, digital retailer or catalog company
Ideal Candidate
- Highly organized with exceptional attention to detail.
- Strong analytical skills
- Proactive and able to manage multiple projects simultaneously
- Excellent communication skills, both written and verbal
- Ability to multitask, stay organized, and meet deadlines in a fast-paced environment
- Must be able to read copy to detect and mark (or correct) any grammatical, typographical, or compositional errors
Join a well-established company whose mission is to take pride in our products and services and create a welcoming and appreciative workplace for all our teammates. We proudly celebrate over 55 years of service to the bathing industry!