Sofar Ocean
Senior Brand Designer
Sofar Ocean, San Francisco, California, United States, 94199
The Company
Sofar is on a mission to connect the world's oceans. We design, build, and deploy the largest privately owned network of marine weather sensors to power the world's best marine weather forecasts. Our data helps our customers to increase efficiency and reduce emissions, delivering tools to governments and other stakeholders to understand impacts of climate change on extreme weather and ocean health. We live on Planet Ocean, and our goal is to create the ocean intelligence needed to ensure a sustainable future.
The Role
Key Responsibilities:Provide design leadership, vision, and strategy to evolve and elevate the brand's visual identity as we continue to grow.Develop innovative ways to bring our story to life, exploring, proposing, and designing strategic concepts from beginning to end.Define, implement, and maintain brand guidelines, including color palettes, typography, and visual styles, to ensure consistent branding across all channels.Produce high-quality, compelling visual assets that effectively communicate our story across web, social, email, events, print, and other marketing platforms.Design and optimize our website to deliver an intuitive, visually engaging user experience across all devices.Develop sell sheets, pitch decks, and other sales tools that clearly communicate our value proposition.Collaborate with the content team to provide design support for videos, blog posts, reports, white papers, and other content marketing initiatives.Stay current with design trends and best practices to continually enhance the quality and impact of our marketing efforts.Work with external agencies or freelancers as needed to support larger design projects or specialized design needs.About You
Requirements:Bachelor's degree in Graphic Design, Visual Communications, or a related field.7+ years of experience in a marketing design role, preferably in a fast-paced startup or tech company.Strong understanding of design principles, typography, color theory, and layout.Ability to think through complex design challenges and navigate ambiguity.Excellent attention to detail and ability to meet tight deadlines.Ability to adapt quickly and work independently in a fast-paced environment with shifting constraints.Ability to work collaboratively with cross-functional teams and stakeholders.Proficiency in design software such as Adobe Creative Suite (Illustrator, Photoshop, InDesign), Figma, Webflow, Frame.ioExperience with prototyping and motion design.Estimated Salary Range$125,000 - $160,000The range listed is what we reasonably expect to pay for this role at the time of this posting. We may ultimately pay more or less than the posted range and may be modified in the future. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, experience, and equity package.Sofar's Commitment to Climate Justice
We at Sofar Ocean acknowledge that careers in the marine sciences "... have traditionally been, and remain, non-diverse work environments", thereby limiting the entry and prosperity of underrepresented groups in the space. (Johri et al., 2021) Many of these same groups are disproportionately affected by climate change, and are often excluded from decision making that directly address their interests and needs.
We are committed to addressing these climate injustices and highly encourage people who identify as women, LGBTQ+, Black, Indigenous, and people of color (BIPOC) to apply
Employee Conduct
It is the responsibility of every employee to contribute to a positive work environment through cooperative and professional interactions with co-workers, customers, and vendors.Equal Employment Opportunity
All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.
Sofar is on a mission to connect the world's oceans. We design, build, and deploy the largest privately owned network of marine weather sensors to power the world's best marine weather forecasts. Our data helps our customers to increase efficiency and reduce emissions, delivering tools to governments and other stakeholders to understand impacts of climate change on extreme weather and ocean health. We live on Planet Ocean, and our goal is to create the ocean intelligence needed to ensure a sustainable future.
The Role
Key Responsibilities:Provide design leadership, vision, and strategy to evolve and elevate the brand's visual identity as we continue to grow.Develop innovative ways to bring our story to life, exploring, proposing, and designing strategic concepts from beginning to end.Define, implement, and maintain brand guidelines, including color palettes, typography, and visual styles, to ensure consistent branding across all channels.Produce high-quality, compelling visual assets that effectively communicate our story across web, social, email, events, print, and other marketing platforms.Design and optimize our website to deliver an intuitive, visually engaging user experience across all devices.Develop sell sheets, pitch decks, and other sales tools that clearly communicate our value proposition.Collaborate with the content team to provide design support for videos, blog posts, reports, white papers, and other content marketing initiatives.Stay current with design trends and best practices to continually enhance the quality and impact of our marketing efforts.Work with external agencies or freelancers as needed to support larger design projects or specialized design needs.About You
Requirements:Bachelor's degree in Graphic Design, Visual Communications, or a related field.7+ years of experience in a marketing design role, preferably in a fast-paced startup or tech company.Strong understanding of design principles, typography, color theory, and layout.Ability to think through complex design challenges and navigate ambiguity.Excellent attention to detail and ability to meet tight deadlines.Ability to adapt quickly and work independently in a fast-paced environment with shifting constraints.Ability to work collaboratively with cross-functional teams and stakeholders.Proficiency in design software such as Adobe Creative Suite (Illustrator, Photoshop, InDesign), Figma, Webflow, Frame.ioExperience with prototyping and motion design.Estimated Salary Range$125,000 - $160,000The range listed is what we reasonably expect to pay for this role at the time of this posting. We may ultimately pay more or less than the posted range and may be modified in the future. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, experience, and equity package.Sofar's Commitment to Climate Justice
We at Sofar Ocean acknowledge that careers in the marine sciences "... have traditionally been, and remain, non-diverse work environments", thereby limiting the entry and prosperity of underrepresented groups in the space. (Johri et al., 2021) Many of these same groups are disproportionately affected by climate change, and are often excluded from decision making that directly address their interests and needs.
We are committed to addressing these climate injustices and highly encourage people who identify as women, LGBTQ+, Black, Indigenous, and people of color (BIPOC) to apply
Employee Conduct
It is the responsibility of every employee to contribute to a positive work environment through cooperative and professional interactions with co-workers, customers, and vendors.Equal Employment Opportunity
All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.