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Confidential

Head of Marketing

Confidential, Phila, Pennsylvania, United States, 19117


Head of MarketingAbout the CompanyTop-tier independent beer brandIndustryFood & BeveragesTypePrivately HeldAbout the RoleThe Company is seeking a Head of Marketing for North America. The successful candidate will be responsible for developing and executing a comprehensive marketing strategy that aligns with the brand's vision and growth objectives. This includes driving brand awareness and consumer engagement through innovative campaigns across various channels, with a focus on digital, social media, and experiential marketing. The role also involves cultivating and managing strategic partnerships, particularly in the sports sector, to enhance brand visibility and connect with target audiences. The Head of Marketing will work closely with sales and distribution teams to ensure cohesive messaging and alignment of marketing efforts with sales goals, as well as conduct market research and analysis to inform marketing strategies. Applicants for the Head of Marketing position should have a minimum of 5 years' marketing experience, with a strong preference for those with a background in the beverage industry, particularly beer. A proven track record in developing and executing successful marketing strategies that drive brand growth and consumer loyalty is essential. The role requires experience in managing multi-channel marketing campaigns, strong analytical skills, and the ability to leverage data and insights for informed decision-making. The ideal candidate will have exceptional leadership and team-building skills, excellent communication, and a knack for storytelling and brand messaging. A Bachelor's degree in marketing, business, or a related field is typically required.Travel PercentLess than 10%FunctionsMarketing