Director of Marketing

Director of MarketingAbout the CompanyAn innovative software development organization.IndustryComputer SoftwareTypePrivately HeldAbout the RoleThe Company is looking for a dynamic Director of Marketing to spearhead brand strategy and demand generation for its residential communities. In this pivotal role, you will be tasked with crafting and executing forward-thinking marketing strategies with an emphasis on digital marketing, website optimization, social media engagement, and reputation management. Your expertise in marketing analytics and results-oriented mindset will be crucial as you collaborate with cross-functional teams.The Director of Marketing will oversee property-level marketing budgets, ensure brand consistency, and coordinate the creation of impactful digital and collateral materials. Qualified candidates will have a minimum of 5 years of experience in multifamily housing marketing, hospitality, or retail medical sectors. A proven history in driving demand generation, along with proficiency in SEO, SEM, social media, and reputation management, is essential. This is a creative opportunity where you will develop innovative marketing strategies and campaigns, leveraging your analytical skills to derive data-driven decisions.In this strategic position, you will play a vital role in the organization's ongoing success and accelerated growth. You will be expected to report on key performance indicators to assess the impact of all marketing initiatives.Travel PercentLess than 10%FunctionsMarketing