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Apex Systems

Apex Systems is hiring: Content Specialist in Los Angeles

Apex Systems, Los Angeles, CA, United States


One of our top clients in Pasadena, CA is looking for a Content Specialist to join their team! Please apply if you have experience with creating and managing content, writing and editing digital media, and translating data into actionable recommendations!

Specific day-to-day responsibilities

  • Conceive and create evergreen content strategies to complement ongoing brand and library campaigns
  • Conduct quantitative and qualitative discovery as necessary, e.g., content audits, market and competitor analysis, SEO and audience research, and content gap analysis
  • Apply learnings from data to identify keywords to target, topics to cover, and content formats to leverage
  • Partner closely with our analytics team to create and pivot content and content marketing campaigns based on data and reporting
  • Collaborate with creative team members in project team, communicating recommendations and reasoning; stay on top of project timelines, deliverables, and status updates
  • Evangelize and socialize content strategy standards and processes to stakeholders

Work related

  • 5+ years experience creating and managing interactive content, and 5+ years experience writing and editing for digital media required; journalism experience preferred
  • Experience translating demographic, qualitative and quantitative data (e.g., content audits, market and competitor analysis, user research impact) into consumable, actionable content recommendations
  • Proven ability to work well independently as well as in a team environment and across a matrixed organization
  • Experience working with an editorial team and familiarity with AP style a plus

Skillset

  • Demonstrated experience in creating and applying both short- and long-term user content journeys to drive improved outcomes
  • Outstanding communication and writing skills, excellent attention to detail and ability to thrive in a fast-paced, deadline-driven environment
  • Familiarity with maintaining basic content architecture and content management principles
  • Familiarity with content management systems such as AEM or WordPress, plus Google Analytics, SEO, and multi-channel analytics