Vice President Strategic Marketing

Vice President Strategic MarketingAbout the CompanyGlobally-recognized biopharmaceutical companyIndustryPharmaceuticalsTypePrivately HeldFounded1996Employees1001-5000CategoriesDistribution and WholesalersPharmaceuticalsMedical CareConsulting & Professional ServicesBiotechnologySpecialtiescldprocess developmentmanufacturingmass spectrometryfermentationcell cultureanalyticalpurificationrelease & stabilityformulationmodeling & simulationparticle characterizationbiophysical characterizationcho hcpultracentrifugationaucand cell therapy logisitcsAbout the RoleThe Company is seeking a Vice President of Strategic Marketing to lead the development and execution of comprehensive marketing strategies. The successful candidate will be responsible for driving growth, enhancing brand visibility, and strengthening the company's market position. This senior leader will manage the strategic marketing team, collaborate with cross-functional groups, and ensure that marketing initiatives align with business objectives. Key responsibilities include overseeing the planning and execution of marketing campaigns, defining messaging and value propositions, and establishing key performance metrics. The role also involves launch planning for new offerings, managing the marketing team, and staying abreast of industry trends to leverage for competitive advantage. Applicants for the VP of Strategic Marketing position at the company should have a Bachelor's degree in marketing, business administration, or a related field, with an MBA preferred. A minimum of 10 years' experience in marketing leadership roles, particularly in the biotech sector, is required. The ideal candidate will have a proven track record in developing and executing successful marketing strategies, a strong understanding of digital marketing trends, and excellent leadership and team management skills. The role demands a deep understanding of market dynamics and customer needs, as well as the ability to ensure that all marketing efforts comply with regulatory and compliance requirements. The VP will also be expected to build and maintain strong relationships with internal stakeholders and external partners, and to drive brand positioning with consistent messaging across all platforms.Hiring Manager TitleChief Business OfficerTravel PercentLess than 10%FunctionsMarketing