Vice President of Marketing, Law Enforcement

Vice President of Marketing, Law EnforcementAbout the CompanyInnovative provider of wireless outdoor security systemsIndustrySecurity and InvestigationsTypePrivately HeldFounded2017Employees501-1000Business ClassificationsB2CAbout the RoleThe Company is seeking a VP of Marketing to lead marketing efforts for its largest customer segment, Law Enforcement. The successful candidate will be responsible for developing and executing a marketing strategy that aligns with the company's goals, driving demand for the product suite, and leading a team of campaign managers. This role requires a deep understanding of customer needs and pain points, as well as the ability to partner with product marketing on messaging and go-to-market planning for new products. The ideal candidate will have a proven track record in product marketing, with a focus on demand generation, and will be inspired by the company's mission to eliminate crime. Candidates for the VP of Marketing role at the company should have at least 10 years of experience in product marketing, with a minimum of 3 years in a leadership position. Extensive experience in demand generation is essential, as is a strong background in driving marketing strategies that result in customer acquisition and retention. The role demands a high level of creativity, problem-solving abilities, and a results-oriented mindset. The company values individuals who are self-starters, thrive in fast-paced environments, and are comfortable taking the initiative to forge new paths. A collaborative and inclusive approach to work is also a key requirement, in line with the company's commitment to diversity and mutual respect.Hiring Manager TitleChief Marketing Officer (CMO)Travel PercentLess than 10%FunctionsMarketing