Decision Foundry
Salesforce Marketing Cloud Developer(Remote, United States)
Decision Foundry, New York, New York, United States,
Welcome to Decision Foundry!Decision Foundry, an advisory-led, premier Salesforce Data Cloud delivery partner, bridges the gap between data access, platform adoption, and business impact. As a certified ISV and award-winning Salesforce integration partner, we offer global consulting services, integrating Data Cloud, Account, Engagement, Personalization, Sales, and Service solutions.We win as an organization through our core tenets. They include:·
One Team. One Theme.·
We sign it. We deliver it.·
Be Accountable and Expect Accountability.·
Raise Your Hand or Be Willing to Extend itAbout the role:
The Marketing Cloud Developer will be taking a leading role with designing and implementing optimal, scalable solutions. As a member of the Salesforce Practice, this role will partner with other Solution and Technical Architects to understand the "big picture" within Salesforce Enterprise architecture. Leveraging their analytical and consultative experience, the Marketing Cloud Architect will provide strategic and technical advice to meet marketing and engagement objectives.RequirementsResponsibilities:
Responsible for solutioning, designing, and building solutions using Salesforce Marketing Cloud products and integrating with Salesforce CRM and other technical applications.Demonstrate a solid technical understanding of Salesforce Marketing Cloud standard methodologies and functionality including Email studio, Mobile Studio, Automation studio, Journey Builder, Personalization (formerly Interaction Studio), Ad Studio, Audience Builder, etc.Designing and implementing automated marketing campaigns, workflows, and customer journey.Using Marketing Cloud's scripting languages to develop advanced, personalized, and dynamic messages and landing pages.Analyzing and interpreting campaign performance metrics to provide insights and recommendations for optimization.Collaborate with business stakeholders to communicate best practices to create, enhance, and develop effective Journeys.Coach team members in the execution of complex Journey development, SMS campaigns, mobile app notifications, data model development, etc.In conjunction with Sales and Professional Services, conduct transition briefing - communicate commitments and expectations in preparation for deploymentRequired Qualifications and BackgroundAt least 5 years’ experience in a leading role in delivering Salesforce.com projects,Excellent communication skills, written, verbal, and interactive when online,Minimum Salesforce certified:Marketing Cloud AdministratorMarketing Cloud Account Engagement (Pardot)Marketing Cloud EmailMarketing Cloud PersonalizationBonus QualificationsB2B Commerce CloudD2C Commerce CloudLoyalty CloudPlatform App BuilderData Cloud Developer
Knowledge, Skills, and Abilities
3+ years of experience in Salesforce Marketing Cloud/ExactTarget with a proven track record of consistently exceeding performance goals.Experienced in Data Extensions, Package Manager, Template creation, reports, data views, Event Notification Service (ENS), Rest/Soap APIs available within SFMCProficient in AMPscript, SQL, and other relevant scripting languagesExperience creating responsive emailsExperience with list segmentation and working with large data setsExperience in performing email QA testing to validate email rendering and deliverability across different devices and applications, using tools such as Litmus and Return pathMust have created User-Initiated and Triggered Automations like Data Extract, Filter, Import and Transfer File, Refresh Group, Query, Wait Activity and Send Email using Automation StudioExperience working on optimizing campaigns through A/B testing and multivariate testingWorked on email reporting and tracking, recommend improvements, enhancements and testing strategies for future programsDeep understanding of Salesforce Core CRM data model and features within Sales, Service and Experience CloudExtensive understanding of email marketing practices, inbox deliverability and CAN-SPAM lawsExperience using marketing enablement solutions is a plusExperience on Landing Pages and Microsites is a plusExperience with Agile methodology and Scrum delivery frameworkBenefits- Work Setup- Fully Remote- For New York-based roles, the base salary hiring range for this position is $150,000 to $175,000. plus Discretionary Bonus.In addition, Decision Foundry offers additional benefits including subsidized medical, dental, 401k plus match, insurance andadditional benefit options.*Competitive Benefits including Medical, Dental, and RetirementDecision Foundry is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
One Team. One Theme.·
We sign it. We deliver it.·
Be Accountable and Expect Accountability.·
Raise Your Hand or Be Willing to Extend itAbout the role:
The Marketing Cloud Developer will be taking a leading role with designing and implementing optimal, scalable solutions. As a member of the Salesforce Practice, this role will partner with other Solution and Technical Architects to understand the "big picture" within Salesforce Enterprise architecture. Leveraging their analytical and consultative experience, the Marketing Cloud Architect will provide strategic and technical advice to meet marketing and engagement objectives.RequirementsResponsibilities:
Responsible for solutioning, designing, and building solutions using Salesforce Marketing Cloud products and integrating with Salesforce CRM and other technical applications.Demonstrate a solid technical understanding of Salesforce Marketing Cloud standard methodologies and functionality including Email studio, Mobile Studio, Automation studio, Journey Builder, Personalization (formerly Interaction Studio), Ad Studio, Audience Builder, etc.Designing and implementing automated marketing campaigns, workflows, and customer journey.Using Marketing Cloud's scripting languages to develop advanced, personalized, and dynamic messages and landing pages.Analyzing and interpreting campaign performance metrics to provide insights and recommendations for optimization.Collaborate with business stakeholders to communicate best practices to create, enhance, and develop effective Journeys.Coach team members in the execution of complex Journey development, SMS campaigns, mobile app notifications, data model development, etc.In conjunction with Sales and Professional Services, conduct transition briefing - communicate commitments and expectations in preparation for deploymentRequired Qualifications and BackgroundAt least 5 years’ experience in a leading role in delivering Salesforce.com projects,Excellent communication skills, written, verbal, and interactive when online,Minimum Salesforce certified:Marketing Cloud AdministratorMarketing Cloud Account Engagement (Pardot)Marketing Cloud EmailMarketing Cloud PersonalizationBonus QualificationsB2B Commerce CloudD2C Commerce CloudLoyalty CloudPlatform App BuilderData Cloud Developer
Knowledge, Skills, and Abilities
3+ years of experience in Salesforce Marketing Cloud/ExactTarget with a proven track record of consistently exceeding performance goals.Experienced in Data Extensions, Package Manager, Template creation, reports, data views, Event Notification Service (ENS), Rest/Soap APIs available within SFMCProficient in AMPscript, SQL, and other relevant scripting languagesExperience creating responsive emailsExperience with list segmentation and working with large data setsExperience in performing email QA testing to validate email rendering and deliverability across different devices and applications, using tools such as Litmus and Return pathMust have created User-Initiated and Triggered Automations like Data Extract, Filter, Import and Transfer File, Refresh Group, Query, Wait Activity and Send Email using Automation StudioExperience working on optimizing campaigns through A/B testing and multivariate testingWorked on email reporting and tracking, recommend improvements, enhancements and testing strategies for future programsDeep understanding of Salesforce Core CRM data model and features within Sales, Service and Experience CloudExtensive understanding of email marketing practices, inbox deliverability and CAN-SPAM lawsExperience using marketing enablement solutions is a plusExperience on Landing Pages and Microsites is a plusExperience with Agile methodology and Scrum delivery frameworkBenefits- Work Setup- Fully Remote- For New York-based roles, the base salary hiring range for this position is $150,000 to $175,000. plus Discretionary Bonus.In addition, Decision Foundry offers additional benefits including subsidized medical, dental, 401k plus match, insurance andadditional benefit options.*Competitive Benefits including Medical, Dental, and RetirementDecision Foundry is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.