Vice President, Senior Director of Marketing

Vice President, Senior Director of MarketingAbout the CompanyInnovative payment technology companyIndustryInformation Technology and ServicesTypePrivately HeldAbout the RoleThe Company is seeking a VP/Senior Director of Marketing to lead a dynamic team in the promotion of its products and to gain a deep understanding of consumer needs. The successful candidate will be responsible for developing and implementing marketing and branding strategies, with a focus on both existing and new products. This role requires a leader with extensive marketing experience, particularly in the areas of funnel management, product marketing, digital marketing, and content creation. A background in payment technology, fintech, or financial services is strongly preferred. The VP/Senior Director will also be tasked with managing a team, driving awareness and adoption of products, and supporting sales in demand management and advocacy. Key responsibilities for the VP/Senior Director of Marketing include leading the development of marketing strategies, overseeing the execution of marketing campaigns, and managing the conception and implementation of marketing plans to drive customer interest and sales. The role demands a professional with a minimum of 12 years' of marketing experience, including at least 3 years' in a management position, and a proven track record in senior marketing roles. The ideal candidate will have excellent leadership, communication, and decision-making skills, and be adept at working cross-functionally in a matrix organization. A Bachelor's degree in marketing, business, or a related field is required, along with proficiency in HTML, content management systems, and design software. The company values servant leadership and the ability to influence at all levels.Hiring Manager TitlePresident/Chief Revenue Officer (CRO)Travel PercentLess than 10%FunctionsMarketing