Insight Global
Digital Marketing Strategist
Insight Global, New York, New York, United States,
As the Marketing Website Engagement & Experience Strategist, you will be responsible for architecting, designing and maintaining website strategies needed to inform, educate, inspire and convert our customers. The Marketing Website Engagement & UX Strategist play a lead role on website projects that build new or expand upon existing content messaging and UX experiences to drive customer growth and patient satisfaction
• Minimum 4 years’ experience in a digital strategist, content strategist, UX / Design or copywriting role • Agency experience is a plus • Experienced with Agile methodology (Scrum, Kanban) •Conduct stakeholder discovery calls and interviews to gather project requirements, discuss the strategic approach, and analyze initial feedback from your clients • Prepare by reviewing and understanding client-provided source materials • Discuss/Analyze content requirements with client stakeholders • Propose/Present website engagement & UX strategy to client stakeholders • Collaborate on project-related requirements with the Senior Director, Digital Strategy
• Minimum 4 years’ experience in a digital strategist, content strategist, UX / Design or copywriting role • Agency experience is a plus • Experienced with Agile methodology (Scrum, Kanban) •Conduct stakeholder discovery calls and interviews to gather project requirements, discuss the strategic approach, and analyze initial feedback from your clients • Prepare by reviewing and understanding client-provided source materials • Discuss/Analyze content requirements with client stakeholders • Propose/Present website engagement & UX strategy to client stakeholders • Collaborate on project-related requirements with the Senior Director, Digital Strategy