Field Marketing Manager, Infection Prevention Solutions
Olympus Corporation of the Americas, Dallas, TX, United States
Working Location: Texas, Dallas; Illinois, Chicago; Missouri, St. Louis; Texas, Fort Worth Workplace Flexibility: Field For more than 100 years, Olympus has focused on making people’s lives healthier, safer and more fulfilling. Every day, we live by our philosophy, True to Life, by advancing medical technologies and elevating the standard of patient care so people everywhere can fulfill their desires, dreams, and lives. Our five Core Values empower us to achieve Our Purpose: Patient Focus, Integrity, Innovation, Impact and Empathy. Learn more about Life at Olympus (https://www.olympusamerica.com/careers) . **Please note: All correspondence will be sent from our Olympus domain (@Olympus.com). If you receive correspondence from an entity other than @Olympus.com, it is likely not legitimate. Job Description Olympus is the market share leader with a long history of developing products that are used to diagnose and treat GI diseases. The Field Marketing Manager, Infection Prevention Solutions (IPS) has the opportunity to work with our highly tenured sales force to achieve sales and business results for the OER-Elite endoscope reprocessor and other Infection Prevention related products. The successful manager will pursue conversions of OER-Pro to OER Elite reprocessors, reinforce marketing messages, priorities and programs, while supporting product demos and building relationships with Health Care Providers (HCPs) including physicians, nurse managers and reprocessing technicians. This role requires significant focus from highly qualified personnel to maintain and gain HCP support to adopt new technologies and products. The Field Marketing Manager primary focus will be current OER-Pro users, establishing new technologies as the standard of care. they will build close relationships with reference institutions and build professional relationships with HCPs as well as professional medical organizations and societies. The manager will also interact closely with the Endoscopy sales organization to ensure focus is given to the appropriate accounts. The successful individual will be responsible for executing marketing programs to promote conversion from older to newer OER platforms. The manager will also be the resource for the IPS Marketing team and Sales on relevant clinical research, clinical case studies, white papers, etc. In addition, this role will be the go-to person to better understand competitor information and emerging technologies in endoscope reprocessing. The Field Marketing Manager position combines multiple functional attributes such as sales, marketing, clinical knowledge, leadership, and C-suite-level communication skills. Job Duties Act as a product and technology expert to drive adoption of the Olympus OER-Elite product line, as well as additional Infection Prevention Solutions products. Manage customer relationships within their area and help to identify where Olympus requires expertise to support the business. (While adhering to our code of ethics and compliance guidelines). Execute defined marketing initiatives and achieve corporate Management by Objectives and Sales growth objectives. Provide skills and resources to enable the sales team to competently influence healthcare professionals and other champions on the purchase of our offerings. Support product demos to ensure a complete product experience. Drive EAM targeting and market segmentation, develop quotes, and manage opportunities and OMNI leads through the sales funnel. Secure business intelligence to provide input and feedback to marketing group for key growth areas by attendance at relevant tradeshows and society meetings, meeting with HCPs to obtain voice of the customer (VOC), learn of competitive products and positioning, and stay current with developments in the field. Identify sales and marketing opportunities and develop pursuit plans and strategies. Provide the sales organization with educational support, marketing resources and guidance on target segmentation and available promotions. Work with product marketing and professional education to define HCP needs for the safe and effective use of Olympus equipment. Develop and implement a dinner speaker program to promote Olympus endoscope reprocessing products to customers. Help identify opportunities to develop HCP facilities as reference sites for key products/technologies. Help coordinate co-marketing programs with facilities as appropriate. Provide a regular report to management which shows activities, accomplishments and sales tracking. Assist in coordinating on-site prototype and product evaluations, and visits from R&D and others. Perform all other related duties as assigned. Job Qualifications Required: Bachelor's in marketing, business or a related field; advanced degree (MBA, MPH, RN) preferred Minimum of 5-7 years of health care marketing and/or sales and/or clinical experience. Experience in developing and managing HCP relationships. Experience in launching new technologies and products. Proven ability to develop and grow business based on procedure focused sales. Demonstrated ability to develop strategic marketing plans, execute tactically and lead change. Ability to interpret trends and data, translating the information into actions and improvements. Ability to manage, direct, and coordinate sales groups and corporate resources. Willingness to travel for customer meetings and tradeshows; some international travel required. 80% travel required (4 field days, 1 office/administrative day). Preferred: Experience selling Automated Endoscope Reprocessors (AERs) or experience directing/managing endoscope reprocessing rooms is strongly preferred. Experience in interacting with a diverse cross-functional team, strong prospecting skills. Self-starter, capable of independent action, detail oriented, multi-task/time management, ability to internalize technical concepts, products and services. Excellent written and verbal communication, as well as interpersonal skills at all levels. Why join Olympus? We offer a holistic employee experience supporting personal and professional well-being through meaningful work, equitable offerings, and a connected culture. Equitable Offerings you can count on: Competitive salaries, annual bonus and 401(k)* with company match Comprehensive medical, dental, vision coverage effective on start date 24/7 Employee Assistance Program Free live and on-demand Wellbeing Programs Generous Paid Vacation and Sick Time Paid Parental Leave and Adoption Assistance* 12 Paid Holidays On-Site Child Daycare, Café, Fitness Center** Connected Culture you can embrace: Work-life integrated culture that supports an employee centric mindset Offers onsite, hybrid and field work environments Paid volunteering and charitable donation/match programs Diversity Equity & Inclusion Initiatives including Employee Resource Groups Dedicated Training Resources and Learning & Development Programs Paid Educational Assistance *US Only **Center Valley, PA and Westborough, MA Are you ready to be a part of our team? Learn more about our benefit and incentives (https://www.olympusamerica.com/careers/benefits-perks) . At Olympus, we are committed to Our Purpose of making people’s lives healthier, safer and more fulfilling. As a global medical technology company, we partner with healthcare professionals to provide best-in-class solutions and services for early detection, diagnosis and minimally invasive treatment, aiming to improve patient outcomes by elevating the standard of care in targeted disease states. For more than 100 years, Olympus has pursued a goal of contributing to society by producing products designed with the purpose of delivering optimal outcomes for its customers around the world. Headquartered in Tokyo, Japan, Olympus employs more than 31,000 employees worldwide in nearly 40 countries and regions. Olympus Corporation of the Americas, a wholly owned subsidiary of Olympus Corporation, is headquartered in Center Valley, Pennsylvania, USA, and employs more than 5,200 employees throughout locations in North and South America. For more information, visit www.olympusamerica.com . Olympus is dedicated to building a diverse, inclusive and authentic workplace We recognize diversity in people, views and lifestyle choices and emphasize the importance of inclusion and mutual respect. We strive to continue to foster empathy and unity in the workplace so that our employees can fully contribute and thrive. Let’s realize your potential, together. It is the policy of Olympus to extend equal employment and advancement opportunity to all applicants and employees without regard to race, color, national origin (including language use restrictions), citizenship status, religious creed (including dress and grooming practices), age, sex (including pregnancy, childbirth, breastfeeding, medical conditions related to pregnancy, childbirth and/or breastfeeding), gender, gender identity and expression, sexual orientation, marital status, disability (physical or mental) and/or a medical condition, genetic information, ancestry, veteran status or service in the uniformed services, and any other characteristic protected by applicable federal, state or local law. Applicants with Disabilities: As a Federal Contractor, Olympus is committed to ensuring our hiring process is accessible to everyone. If you need an accommodation in order to complete the application or hiring process, please contact Olympus via email at OCAAccommodations@olympus.com. If your disability impairs your ability to email, you may call our HR Compliance Manager at 1-888-Olympus (1-888-659-6787). Posting Notes: || United States (US) || Texas (US-TX) || Dallas || Sales