iAnthus Capital
Regional Marketing Manager - GrowHealthy (Florida)
iAnthus Capital, Orlando, Florida, us, 32885
At iAnthus, we are not just in the business of cannabis; we’re in the business of empowering individuals to lead healthier, happier lives through access to premium-quality medicinal and adult-use cannabis products. We believe in the potential of cannabis to enhance wellness and redefine the future of self-care. As a trailblazer in the cannabis industry, we’re committed to providing a holistic approach to well-being, fostering a community where every patient and customer can thrive and find relief.
Who We Are: iAnthus Capital Management is a multi-state operator, encompassing the full spectrum of cannabis enterprises, from cultivation to processing to retailing. Cannabis will be the next great transformative industry - not just because it has the power to change people’s lives (especially those suffering from chronic ailments) – but also because it will impact many other industries, from agriculture to pharmaceuticals to alcoholic beverages. Our mission is to create the most valuable cannabis brands and network of cannabis operations and distribution nationally. At iAnthus, you will be given opportunities for career development, a flexible work environment, excellent benefits, a wellness program and the ability to interact with and learn from leaders in the cannabis industry. Who You Are: You have a strong desire to learn and to contribute to a team. You are passionate about making an inclusive, positive, and compliant workforce. You can effectively manage your time and focus on ensuring data integrity and accuracy for your projects. If you would like to work in a fast-paced environment and are interested in building something meaningful with the rest of the iAnthus team, we would love to hear from you! Professional Competencies: Positive attitude Exceptional attention to detail and organized Strong interpersonal and teamwork skillset Excellent verbal and written communication skills Ability to multi-task, prioritize, and work in a fast-paced environment Benefits: Annual bonus program 20 days of accrued Paid Time Off Nine Paid Holidays Paid Sick Leave Paid Parental Leave Medical, Dental, Vision, FSA, HSA, Transit Benefits, and 401(k) Employer Paid Short-Term Disability and Life Insurance Wellness Program Employee Assistance Program for employees & family members Employee Discounts Ability to work in a growing company where your talents and skills can have a positive impact
Summary:
As a
Regional Marketing Manager , you will collaborate closely with the Marketing Director and other Regional Managers to develop and execute data-driven marketing strategies. Your focus will include local consumer engagement, menu planning, promotional strategy, and project management, ensuring seamless execution of marketing programs across retail locations. Responsibilities: Strategic Planning:
Partner with the Marketing Director to develop and implement regional retail marketing strategies. Project Management:
Maintain project calendars and master timelines, ensuring timely execution of key events, milestones, and deliverables. Asset Coordination:
Organize and distribute marketing assets, ensuring stakeholders have the materials needed at the right time. Campaign Execution:
Plan, oversee, and report on promotional campaigns for product launches and services. Collaboration:
Work closely with internal teams (design, editorial, production) to ensure alignment and successful project delivery. Vendor Management:
Oversee relationships with print contractors and promotional vendors. Data-Driven Insights:
Use market research and performance analytics to inform marketing strategies and campaigns. Brand Consistency:
Ensure consistency in retail branding and promotional materials across all locations. Innovation:
Continuously refine and improve marketing processes and customer engagement strategies. Goals:
Drive traffic to retail stores through strategic programs, increase frequency of shopping for existing customers, devise successful plans to attract new shoppers, and build quality programs that increase purchasing. Qualifications: Bachelor’s degree in Marketing, Business, related field, or equivalent experience. Minimum 3 years of experience in marketing, project management, or retail. Proficient in Microsoft Office Suite, especially Excel and Powerpoint. Strong project management skills with experience handling cross-functional teams. Excellent communication and organizational skills. Ability to thrive in a fast-paced, dynamic environment. Entrepreneurial mindset with a proactive approach to problem-solving. Knowledge of market research practices and techniques. Experience in the cannabis industry is a bonus but not required.
Who We Are: iAnthus Capital Management is a multi-state operator, encompassing the full spectrum of cannabis enterprises, from cultivation to processing to retailing. Cannabis will be the next great transformative industry - not just because it has the power to change people’s lives (especially those suffering from chronic ailments) – but also because it will impact many other industries, from agriculture to pharmaceuticals to alcoholic beverages. Our mission is to create the most valuable cannabis brands and network of cannabis operations and distribution nationally. At iAnthus, you will be given opportunities for career development, a flexible work environment, excellent benefits, a wellness program and the ability to interact with and learn from leaders in the cannabis industry. Who You Are: You have a strong desire to learn and to contribute to a team. You are passionate about making an inclusive, positive, and compliant workforce. You can effectively manage your time and focus on ensuring data integrity and accuracy for your projects. If you would like to work in a fast-paced environment and are interested in building something meaningful with the rest of the iAnthus team, we would love to hear from you! Professional Competencies: Positive attitude Exceptional attention to detail and organized Strong interpersonal and teamwork skillset Excellent verbal and written communication skills Ability to multi-task, prioritize, and work in a fast-paced environment Benefits: Annual bonus program 20 days of accrued Paid Time Off Nine Paid Holidays Paid Sick Leave Paid Parental Leave Medical, Dental, Vision, FSA, HSA, Transit Benefits, and 401(k) Employer Paid Short-Term Disability and Life Insurance Wellness Program Employee Assistance Program for employees & family members Employee Discounts Ability to work in a growing company where your talents and skills can have a positive impact
Summary:
As a
Regional Marketing Manager , you will collaborate closely with the Marketing Director and other Regional Managers to develop and execute data-driven marketing strategies. Your focus will include local consumer engagement, menu planning, promotional strategy, and project management, ensuring seamless execution of marketing programs across retail locations. Responsibilities: Strategic Planning:
Partner with the Marketing Director to develop and implement regional retail marketing strategies. Project Management:
Maintain project calendars and master timelines, ensuring timely execution of key events, milestones, and deliverables. Asset Coordination:
Organize and distribute marketing assets, ensuring stakeholders have the materials needed at the right time. Campaign Execution:
Plan, oversee, and report on promotional campaigns for product launches and services. Collaboration:
Work closely with internal teams (design, editorial, production) to ensure alignment and successful project delivery. Vendor Management:
Oversee relationships with print contractors and promotional vendors. Data-Driven Insights:
Use market research and performance analytics to inform marketing strategies and campaigns. Brand Consistency:
Ensure consistency in retail branding and promotional materials across all locations. Innovation:
Continuously refine and improve marketing processes and customer engagement strategies. Goals:
Drive traffic to retail stores through strategic programs, increase frequency of shopping for existing customers, devise successful plans to attract new shoppers, and build quality programs that increase purchasing. Qualifications: Bachelor’s degree in Marketing, Business, related field, or equivalent experience. Minimum 3 years of experience in marketing, project management, or retail. Proficient in Microsoft Office Suite, especially Excel and Powerpoint. Strong project management skills with experience handling cross-functional teams. Excellent communication and organizational skills. Ability to thrive in a fast-paced, dynamic environment. Entrepreneurial mindset with a proactive approach to problem-solving. Knowledge of market research practices and techniques. Experience in the cannabis industry is a bonus but not required.