Programmatic Advertising Specialist

Programmatic SpecialistRoles and ResponsibilitiesCompletes all tasks as assigned before the designated deadlineComplete self guided learning activities and improve skillsExecute, manage, and optimize online biddable media campaigns and programs for agency clients (e.g. auction/exchange based performance media, audience-based buying, retargeting campaigns) while meeting or surpassing client performance expectationsAssist with building client-facing campaign performance reports including data quality and insight developmentPerform ongoing ad copy / creative analysis and A/B TestingParticipate in team meetings including L10s and weekliesWhat you need to succeedGet it: A clear understanding of the objectives of this role and how it supports the RiverGuide mission and visionWant it: A clear passion for this type of workCapacity to do it: Clear capabilities to handle the roles, responsibilities, and challenges presented in this roleAbility to follow instructions and ask questions when neededHigh aptitude for learningAbility to work both independently and as part of a cross functional teamDemonstrable knowledge of display advertising, specifically real-time bidding, ad networks, DSP platforms, attribution models, and associated technologiesExamples of optimization projects or campaigns that you have been a part of and how you contributed to improved resultsAbility to independently troubleshoot issuesStrong organizational skillsStrong verbal and written communication skillsKnowledge of the media and programmatic space, including DSPs, Ad serving, brand safety, etc.Required QualificationsBachelor’s degree in Marketing, Business, Communications, Computer Science, or a related field3-5 years of experience with Microsoft Excel, including more advanced functionality and formulas2+ years of experience in Marketing and Media Buying2+ years of experience in working with Ad Tech (DSP, Ad Servers, GTM, GA, Facebook Business Manager, Etc.)Preferred ExperienceExperience with Amazon DSP, Amazon Advertising, Vendor Management and Seller ManagementComprehensive understanding of topics related to inventory quality, fraud, viewability and brand risk - and the tools that measure these attributes1+ years of hands to keyboard experience activating DSPExperience with Google AnalyticsExperience with Google Display and AdWordsExperience with other DSP and media buying platformsExperience with PowerBIExperience with the Basis DSPExperience with Social Media campaignsExperience working in an agency environmentExperience in an EOS organizational structureHow performance will be measuredMatching or surpassing the Bar in the People Analyzer assessment for core values and the GWCTimely internal & client communication / responsesSuccessful campaign performance and/or demonstrated improvementInsightful campaign observations and recommendationsIndependent campaign builds, management and reportingBenefits and perks of the Job:Free Drinks and CoffeeOpen environment optimal for cross departmental collaborationDog friendly - Bring your pet to the officeUnited Healthcare Medical, Blue Cross Blue Shield Dental & VisionGuardian Life Insurance, long-term disability, short-term disabilityVoya 401(k)401(k) MatchingFlexible Time OffOn the job trainingCareer pathing and developmentPaid Parental LeaveThis job description is intended to outline those functions typically performed by individuals assigned to this classification. This description is not intended to be all - inclusive or to limit the discretionary authority of supervisors to assign other tasks of similar nature or level of responsibility. RiverGuide reserves the right to change or assign to this position as required.

W2 only. We are not offering sponsorship at this time.RiverGuide LLC is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, religion, sex, national origin, Veteran status, gender, sexual orientation or disability.