Tourism and Marketing Assistant

SUMMARY: Assists in promoting the City of Katy as a destination for business, residents and visitors and coordination of all Historic Town Square events. EXAMPLES OF ESSENTIAL DUTIES:Essential functions, as defined under the Americans with Disabilities Act, may include any of the following representative duties, knowledge, and skills. This is not a comprehensive listing of all functions and duties performed by incumbents of this class; employees may be assigned duties which are not listed below; reasonable accommodations will be made as required. The job description does not constitute an employment agreement and is subject to change at any time by the employer. Essential duties and responsibilities may include, but are not limited to, the following:Assists with the development and coordination of new and existing programs, events, and volunteer opportunities; creates marketing campaigns, takes photos and maintains records for reporting.Assists in management of all events in the Historic Town Square.Assists in communications with downtown businesses and city personnel.Assists with obtaining quotes for Historic Town Square and events as needed.Assists in researching new tourism options to best promote the downtown Katy businesses and Historic Town Square.Assists in creating tourism opportunities and efforts to promote all downtown Katy.Assists in the design of creative promotional and advertising pieces, and assists in the planning of marketing strategies, communications, events, and public relations.Assists in record keeping of all payments made from sponsorships or donations to the Historic Town Square hosted events.Develops relationships with government agencies, school districts, businesses, civic associations, and media in order to encourage participation in community events.Assists in the management of all Historic Town Square social media pages; creates and updates media and website content as needed; responds to calls, emails, and media requests.Writes and administers grants, and assists with event-related sponsorship acquisition.Develops and maintains a volunteer program to provide opportunities to the community members while addressing needs of the City.Attends tourism related, conferences, workshops and webinars; represents the City in local, regional, and statewide promotional efforts.Performs other duties as required.MINIMUM QUALIFICATIONS:Education, Training and Experience Guidelines:A High School Diploma or equivalent; AND two (2) years of experience in marketing, event coordinating and community relations; OR an equivalent combination of education, training, and experience.Knowledge of:City and Department policies and procedures.Current marketing trends, including the utilization of social media.Trends in volunteer recruitment, management and retention.Event planning, coordination and/or management experienceSkill in:Establishing and maintaining effective working relationships.Creative design for marketing materials using Canva, Illustrator and Photoshop.Operating a personal computer, standard software, and general office equipment.Communicating clearly, both orally and in writing.Maintaining records and filing systems.Attention to detail, highly organized, and able to work independently and with a team.LICENSE AND CERTIFICATION REQUIREMENTS:A valid State Driver's License may be required.PHYSICAL DEMANDS AND WORKING ENVIRONMENT: Work is performed in a standard office environment. Must be able to lift up to 35 pounds, occasionally. Available to work flexible hours, days, and some holidays.