Florida International University
Jr Digital Marketing & Communications Manager
Florida International University, Miami, Florida, us, 33222
Apply for Job Job Opening ID 533549
Location Modesto A. Maidique Campus
Full/Part Time Full-Time
Review Date 10/15/2024
Regular/Temporary Regular
Job ID 533549
Location Modesto A. Maidique Campus
Full/Part Time Full-Time
Regular/Temporary Regular
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About FIU
Florida International University is a top public university that drives real talent and innovation in Miami and globally. Very high research (R1) activity and high social mobility come together at FIU to uplift and accelerate learner success in a global city by focusing in the areas of environment, health, innovation, and justice. Today, FIU has two campuses and multiple centers. FIU serves a diverse student body of more than 56,000 and 290,000 Panther alumni. U.S. News and World Report places dozens of FIU programs among the best in the nation, including international business at No. 2. Washington Monthly Magazine ranks FIU among the top 20 public universities contributing to the public good. Job Summary
Supports the maintenance of editorial standards and accuracy/quality of enrollment marketing and communications content. Assists in the creation of content strategy recommendations for enrollment marketing and communications clients based on information obtained through content inventories, current-state analysis, competitive assessments, user testing, email analytics, and higher ed marketing audience expectation reports. Assists in the creation of userfriendlyonline content for FIU's digital presence and print materials. Assists with the development and implementation of email marketing messages and campaigns that increase student applications, enrollment and matriculation. Demonstrates responsibility for hearing the voice of the user, takes into account all of the various inputs and transforms it into optimal content, revising and copy-editing material to ensure tone is appropriate, and messaging and style are consistent. Assists in setting quality standards and measures content quality against best practices. Works and collaborates with content at many levels (information architecture, style guides, templates, analytics). Assists with revising campaign messaging according to best practices and weekly analysis recommendations suggested by Sr Account Manager. Collects weekly email campaign performance metrics, including open rates, click-through rates, conversion rates, and unsubscribe rates. Works closely with designers, business analysts, developers, marketing cloud administrators and communications directors to develop content for existing and proposed content elements. Assists with participatory design/user testing sessions and assists with presentation of findings and recommendations to cross-functional teams and senior level clients. Interprets educational media/communication administrative rules and policies and recommends new and improved programs and/or technologies to effectively manage educational media/communication administration. Maintains contact with departmental leadership and staff as well as within the greater university. Manages the communication calendar by updating and maintaining it on an ongoing basis to ensure adherence to schedules and timelines. Maintains confidential matters concerning the division. Exercises independent judgement and initiative when handling sensitive information. Performs other related duties as required or directed. The omission of specific duties does not preclude the supervisor from assigning duties that are logically related to the position. Minimum Qualifications
Bachelor's degree in Marketing, Media/Public Relations, Communications or related field and one (1) year of experience. Desired Qualifications
Experience and/or knowledge of Photoshop and Adobe Creative Suite. Ability to handle multiple projects and awareness of deadlines. Job Category
Administrative Advertised Salary
$44,057 - $45,000 Work Schedule
Begin time: 8:30 AM End time: 5:30 PM Pre-Employment Requirements
Criminal Background Check Other Information
Ability to work flexible hours as needed. How To Apply
Current Employee As a current employee, you must log into Employee Self Service (ESS) to apply for this and any other internal career opportunity of interest. In this account, you are able to track your applicant status in " My Applications ". To be considered eligible for the position as an internal candidate, departmental staff must meet minimum requirements of the position and be in good performance standing. Before you begin the process, we recommend that you are prepared to attach electronic copies of your resume/ curriculum vitae, cover letter or any other documents within the application process. It is recommended that you combine your cover letter and resume into one attachment. Attached documents should be in Microsoft Word or PDF format. *This posting will close at 12:00 am of the close date. How To Apply
Prospective Employee If you have not created a registered account, you will be asked to create a username and password for use of the system. It is recommended that you provide an active/valid e-mail account as that will be the main source of communication regarding your status within the process. In this account, you are able to track your applicant status in " My Applications ". To be considered eligible for the position as an internal candidate, departmental staff must meet minimum requirements of the position and be in good performance standing. Before you begin the process, we recommend that you are prepared to attach electronic copies of your resume, cover letter or any other documents within the application process. It is recommended that you combine your cover letter and resume/curriculum vitae into one attachment. Attached documents should be in Microsoft Word or PDF format. All applicants are required to complete the online application including work history and educational details (if applicable), even when attaching a resume. *This posting will close at 12:00 am of the close date. Disclosures
Clery Notice In compliance with the Jeanne Clery Disclosure of Campus Security Policy and Crime Statistics Act, the University Police department at Florida International University provides information on crimes statistics, crime prevention, law enforcement, crime reporting, and other related issues for the past three (3) calendar years. The FIU Annual Security report is available online at: https://police.fiu.edu/download/annual-security-fire-safety-report/.
To obtain a paper copy of the report, please visit the FIU Police Department located at 885 SW 109th Avenue, Miami, FL, 33199 (PG5 Market Station). Pay Transparency Florida International University will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. FIU is a member of the State University System of Florida and an Equal Opportunity, Equal Access, Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
Florida International University is a top public university that drives real talent and innovation in Miami and globally. Very high research (R1) activity and high social mobility come together at FIU to uplift and accelerate learner success in a global city by focusing in the areas of environment, health, innovation, and justice. Today, FIU has two campuses and multiple centers. FIU serves a diverse student body of more than 56,000 and 290,000 Panther alumni. U.S. News and World Report places dozens of FIU programs among the best in the nation, including international business at No. 2. Washington Monthly Magazine ranks FIU among the top 20 public universities contributing to the public good. Job Summary
Supports the maintenance of editorial standards and accuracy/quality of enrollment marketing and communications content. Assists in the creation of content strategy recommendations for enrollment marketing and communications clients based on information obtained through content inventories, current-state analysis, competitive assessments, user testing, email analytics, and higher ed marketing audience expectation reports. Assists in the creation of userfriendlyonline content for FIU's digital presence and print materials. Assists with the development and implementation of email marketing messages and campaigns that increase student applications, enrollment and matriculation. Demonstrates responsibility for hearing the voice of the user, takes into account all of the various inputs and transforms it into optimal content, revising and copy-editing material to ensure tone is appropriate, and messaging and style are consistent. Assists in setting quality standards and measures content quality against best practices. Works and collaborates with content at many levels (information architecture, style guides, templates, analytics). Assists with revising campaign messaging according to best practices and weekly analysis recommendations suggested by Sr Account Manager. Collects weekly email campaign performance metrics, including open rates, click-through rates, conversion rates, and unsubscribe rates. Works closely with designers, business analysts, developers, marketing cloud administrators and communications directors to develop content for existing and proposed content elements. Assists with participatory design/user testing sessions and assists with presentation of findings and recommendations to cross-functional teams and senior level clients. Interprets educational media/communication administrative rules and policies and recommends new and improved programs and/or technologies to effectively manage educational media/communication administration. Maintains contact with departmental leadership and staff as well as within the greater university. Manages the communication calendar by updating and maintaining it on an ongoing basis to ensure adherence to schedules and timelines. Maintains confidential matters concerning the division. Exercises independent judgement and initiative when handling sensitive information. Performs other related duties as required or directed. The omission of specific duties does not preclude the supervisor from assigning duties that are logically related to the position. Minimum Qualifications
Bachelor's degree in Marketing, Media/Public Relations, Communications or related field and one (1) year of experience. Desired Qualifications
Experience and/or knowledge of Photoshop and Adobe Creative Suite. Ability to handle multiple projects and awareness of deadlines. Job Category
Administrative Advertised Salary
$44,057 - $45,000 Work Schedule
Begin time: 8:30 AM End time: 5:30 PM Pre-Employment Requirements
Criminal Background Check Other Information
Ability to work flexible hours as needed. How To Apply
Current Employee As a current employee, you must log into Employee Self Service (ESS) to apply for this and any other internal career opportunity of interest. In this account, you are able to track your applicant status in " My Applications ". To be considered eligible for the position as an internal candidate, departmental staff must meet minimum requirements of the position and be in good performance standing. Before you begin the process, we recommend that you are prepared to attach electronic copies of your resume/ curriculum vitae, cover letter or any other documents within the application process. It is recommended that you combine your cover letter and resume into one attachment. Attached documents should be in Microsoft Word or PDF format. *This posting will close at 12:00 am of the close date. How To Apply
Prospective Employee If you have not created a registered account, you will be asked to create a username and password for use of the system. It is recommended that you provide an active/valid e-mail account as that will be the main source of communication regarding your status within the process. In this account, you are able to track your applicant status in " My Applications ". To be considered eligible for the position as an internal candidate, departmental staff must meet minimum requirements of the position and be in good performance standing. Before you begin the process, we recommend that you are prepared to attach electronic copies of your resume, cover letter or any other documents within the application process. It is recommended that you combine your cover letter and resume/curriculum vitae into one attachment. Attached documents should be in Microsoft Word or PDF format. All applicants are required to complete the online application including work history and educational details (if applicable), even when attaching a resume. *This posting will close at 12:00 am of the close date. Disclosures
Clery Notice In compliance with the Jeanne Clery Disclosure of Campus Security Policy and Crime Statistics Act, the University Police department at Florida International University provides information on crimes statistics, crime prevention, law enforcement, crime reporting, and other related issues for the past three (3) calendar years. The FIU Annual Security report is available online at: https://police.fiu.edu/download/annual-security-fire-safety-report/.
To obtain a paper copy of the report, please visit the FIU Police Department located at 885 SW 109th Avenue, Miami, FL, 33199 (PG5 Market Station). Pay Transparency Florida International University will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. FIU is a member of the State University System of Florida and an Equal Opportunity, Equal Access, Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.