Rapid Response Staffing
Marketing Project Manager
Rapid Response Staffing, Bastrop, Texas, United States, 78602
Overview: The Marketing Project Manager is critical in coordinating and executing various marketing initiatives, ensuring projects are completed on time, within scope, and aligned with company objectives. This position involves team collaboration, tracking progress, and maintaining clear communication with stakeholders. The ideal candidate is detail-oriented, highly organized, and passionate about supporting marketing efforts that drive results, with a focus on SEO strategies, website optimization, and email marketing campaigns.
Key Responsibilities: Project Coordination: Planned and managed the execution of marketing campaigns, ensuring all deliverables were completed on time and met quality standards. Collaborate with internal teams and external vendors to keep projects on track and within budget.
SEO Management: Assist in developing and implementing SEO strategies to enhance website visibility and improve search engine rankings. Conducted keyword research, analyzed website performance, and worked with content creators to optimize on-page and off-page SEO. Monitor SEO metrics, providing insights and recommendations for continuous improvement.
Website Management: Support the ongoing maintenance and updates of the company website, ensuring content remains current, accurate, and aligned with marketing goals. Collaborate with web developers and designers to implement new features, troubleshoot issues, and enhance the user experience. Ensure the website is mobile-optimized and adheres to best practices in usability and accessibility.
Email Marketing Campaigns: Assist in the creation and execution of email marketing campaigns, from strategy development to deployment. Manage email lists, segment audiences, and personalize content to increase engagement and conversions. Track and analyze email performance (open rates, click-through rates, ROI) to improve future campaigns.
Communication and Reporting: Act as the point of contact for project updates, keeping stakeholders informed and addressing any challenges. Compile and present project status reports, identify risks, and recommend solutions.
Process Management: Maintain project documentation, timelines, and task lists for seamless team coordination. Assisted in optimizing marketing workflows and identifying areas for process improvement.
Support Team Initiatives: As needed, assist with content creation, event coordination, and other marketing tasks. Provide administrative support, including meeting scheduling, note-taking, and follow-up actions.
Requirements:
Bachelor's degree in Marketing, Communications, Business, or a related field (or equivalent experience). 1-3 years of experience in marketing, project management, or a related role. Strong organizational skills, with the ability to manage multiple projects simultaneously. Basic understanding of SEO principles and best practices. Experience with website content management systems (e.g., WordPress) and web analytics tools (e.g., Google Analytics). Familiarity with email marketing platforms (e.g., Mailchimp, Constant Contact) and best practices for email campaign management. Excellent verbal and written communication skills, with a collaborative and proactive attitude. Familiarity with project management tools (e.g., Asana, Trello, Monday.com) and essential marketing platforms. Attention to detail and strong problem-solving skills to anticipate and address project challenges. Passion for marketing and a desire to grow in a fast-paced, team-oriented environment.
Ideal Candidate: This role is perfect for someone eager to build a career in marketing and gain hands-on experience in managing projects that enhance online presence and engage audiences. The Marketing Project Manager will be vital to driving impactful campaigns that deliver results.
JOB CODE: 1000105
Key Responsibilities: Project Coordination: Planned and managed the execution of marketing campaigns, ensuring all deliverables were completed on time and met quality standards. Collaborate with internal teams and external vendors to keep projects on track and within budget.
SEO Management: Assist in developing and implementing SEO strategies to enhance website visibility and improve search engine rankings. Conducted keyword research, analyzed website performance, and worked with content creators to optimize on-page and off-page SEO. Monitor SEO metrics, providing insights and recommendations for continuous improvement.
Website Management: Support the ongoing maintenance and updates of the company website, ensuring content remains current, accurate, and aligned with marketing goals. Collaborate with web developers and designers to implement new features, troubleshoot issues, and enhance the user experience. Ensure the website is mobile-optimized and adheres to best practices in usability and accessibility.
Email Marketing Campaigns: Assist in the creation and execution of email marketing campaigns, from strategy development to deployment. Manage email lists, segment audiences, and personalize content to increase engagement and conversions. Track and analyze email performance (open rates, click-through rates, ROI) to improve future campaigns.
Communication and Reporting: Act as the point of contact for project updates, keeping stakeholders informed and addressing any challenges. Compile and present project status reports, identify risks, and recommend solutions.
Process Management: Maintain project documentation, timelines, and task lists for seamless team coordination. Assisted in optimizing marketing workflows and identifying areas for process improvement.
Support Team Initiatives: As needed, assist with content creation, event coordination, and other marketing tasks. Provide administrative support, including meeting scheduling, note-taking, and follow-up actions.
Requirements:
Bachelor's degree in Marketing, Communications, Business, or a related field (or equivalent experience). 1-3 years of experience in marketing, project management, or a related role. Strong organizational skills, with the ability to manage multiple projects simultaneously. Basic understanding of SEO principles and best practices. Experience with website content management systems (e.g., WordPress) and web analytics tools (e.g., Google Analytics). Familiarity with email marketing platforms (e.g., Mailchimp, Constant Contact) and best practices for email campaign management. Excellent verbal and written communication skills, with a collaborative and proactive attitude. Familiarity with project management tools (e.g., Asana, Trello, Monday.com) and essential marketing platforms. Attention to detail and strong problem-solving skills to anticipate and address project challenges. Passion for marketing and a desire to grow in a fast-paced, team-oriented environment.
Ideal Candidate: This role is perfect for someone eager to build a career in marketing and gain hands-on experience in managing projects that enhance online presence and engage audiences. The Marketing Project Manager will be vital to driving impactful campaigns that deliver results.
JOB CODE: 1000105