Direct Agents
Direct Agents | Associate Director Paid Media | new york city, ny
Direct Agents, New York, New York, United States,
WHO WE AREDirect Agents is an independent, growth marketing consultancy at the intersection of technology and human ingenuity
CLIENTS WE’VE WORKED WITH INCLUDEMarvel, Wacoal, Belkin, NBA, CW, RBC, Bazooka Brands and more
WHAT SETS UP APARTFast Tracked Professional Growth2x speed for individual learning and career developmentMinority Owned and DiverseWe are proud to be certified as a Minority Owned business by the National Supplier Diversity Council. We are one of the few agencies to be 48% BIPOC across the agency and 38% of senior leadership. Additionally, we celebrate our 60% Female representation, 40% of senior leadership.
WHY DIRECT AGENTSWe believe that personal success comes from the hard work that you put in. We skip the politics and bureaucracy and empower you to directly impact the speed of your growth. Some of the opportunities you’ll have to thrive as a thought leader include:Access to Cutting-Edge Practices:
Stay at the forefront of the industry with forward-thinking practices across major technology platforms like Google AI search, Meta, TikTok, and AmazonBest-in-Class Tech Stack:
Work with top-tier tools like Segment, mPartical, PowerBI, Tableau, Microsoft Azure, Google Big Query, Python, Google Workspace, Slack, ClickUp, Zoom and more ensuring you have the resources you need to excel in your roleInnovative Solutions:
Dive into exciting growth areas like MMM, CTV, Social Commerce, Retail Media and emerging technologies, backed by our commitment to continuous innovationFuture Forward AI:
Future proof your career with access to AI research and best practices for AI powered Data analysis, efficiency and custom AI ChatbotsPersonalized Career Development:
Receive tailored support for your professional journey, including direct access to executive leaders who are invested in your successContinuous Learning Opportunities:
Engage in a variety of internal and external training programs and conferences covering technical skills, professional growth, leadership and managementStrategic Problem Solving:
Contribute to strategic roundtable discussions where your ideas and insights can directly impact the agency’s approach to challenges and opportunitiesInclusive Marketing Initiatives:
Be a part of our marketing initiatives shaping our POV content, videos, and company social platforms to showcase your expertiseIndustry Recognition:
Leverage our support to seize speaking and award submission opportunities across renowned industry publications like Media Post, Digiday and more
HOW YOU'LL MAKE AN IMPACTThis is a leadership role on our Paid Media team that requires the ability to develop an effective customer acquisition strategy, gain confidence from clients, and assist with in-platform tactics when necessary.Drive overall biddable paid media strategy for agency accounts (social, search, programmatic)Communicate your vision to clients including rationale and data behind your decisionsLead team and clients to achieve performance KPIs and provide assistance including optimizations and campaign troubleshootingManage, develop and guide a team of analystsDevelop innovative media solutions and strategiesDevelop new processes for operational efficiencies, inclusive of leveraging technologyCreate and lead effective client presentationsBe able to inspire and grow team members through leadership, training and thought leadershipWork with business development to audit and develop custom pitchesMaintain relationships with key vendors, always functioning on the cutting edge of technologiesSpeak at leading industry conferences and panels as well as host videos and webinars
YOUR BACKGROUND5+ years of experience managing biddable paid media campaigns or strategy, preferably at an agencyPaid search experience is a plusExperience managing teams a plusExpert understanding of at least one biddable channel (social, search, or programmatic), as well as a working understanding of other marketing channelsExcellent communication skills and record of getting buy-in from client stakeholdersExcellent analytical and problem-solving skillsAbility to prioritize, multi-task, delegate and manage time efficientlyPossess a "big picture" perspective, but immediately willing to 'roll up your sleeves,’ and do whatever it takes to get the job doneHave an expert understanding of customer acquisition and direct response online marketingBachelor's Degree preferably in Marketing, Advertising, Engineering, Finance, or Math
OUR AWARD WINNING PEOPLE FIRST CULTURE7x Winner of Crain’s Best Places to Work
(2018 - present)Most Dedicated to Employee Growth
finalist in Digiday’s Work Life Awards
This role is based in our NYC office and you must reside or be willing to relocate within commuting distance of the office for this role.
ESSENTIALS AND PERKSA competitive salary of $100,000 - $120,000, depending on experience, with annual compensation reviews based on performanceBi-annual bonus pay based on company and individual performanceRegular performance reviews and growth path check-ins throughout onboarding and quarterly after thatHealth, dental, vision, and mental health benefits including access to providers like:One Medical, Talkspace, KindBody, and Health AdvocatePaid Time Off, Birthdays, Volunteering TimePTO: 15 - 24 days/year depending on seniority and tenureSick/Safe Leave: 7 days/yearYour birthday is a day off!Paid Parental Leave: up to 12 weeks depending on seniority and tenureSummer Fridays: Half day schedule from Memorial Day through Labor DayA new MacBook Pro laptop for ease of work in office or remotelyA newly built and sun drenched penthouse office with incredible views over FlatironOur ‘Acceleration Hub’ is our new NYC HQ located on 5th Ave in the heart of the Flatiron DistrictEach team member has a dedicated workspace with 2 large monitors and all the necessary peripherals (Jabra headset, keyboard, mouse)Access to commuter benefits and annual memberships to CitibikeDog friendly office!An inspiring atmosphere with supportive colleagues and innovative projectsFuture career development opportunities with internal and external opportunities for professional growth and networkingAn unwavering belief that we can build, create and grow together!
COME AS YOU AREWe think of our organization as a tight-knit team built on a foundation of respect. Your gender, your skin color, who you love, or who your big shot uncle is doesn’t make a difference here. Direct Agents is a progressive and open-minded meritocracy. If you’re smart and good at what you do, come as you are.We are proud to be an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Direct Agents makes hiring decisions based solely on qualifications, merit, and business needs at the time.
CLIENTS WE’VE WORKED WITH INCLUDEMarvel, Wacoal, Belkin, NBA, CW, RBC, Bazooka Brands and more
WHAT SETS UP APARTFast Tracked Professional Growth2x speed for individual learning and career developmentMinority Owned and DiverseWe are proud to be certified as a Minority Owned business by the National Supplier Diversity Council. We are one of the few agencies to be 48% BIPOC across the agency and 38% of senior leadership. Additionally, we celebrate our 60% Female representation, 40% of senior leadership.
WHY DIRECT AGENTSWe believe that personal success comes from the hard work that you put in. We skip the politics and bureaucracy and empower you to directly impact the speed of your growth. Some of the opportunities you’ll have to thrive as a thought leader include:Access to Cutting-Edge Practices:
Stay at the forefront of the industry with forward-thinking practices across major technology platforms like Google AI search, Meta, TikTok, and AmazonBest-in-Class Tech Stack:
Work with top-tier tools like Segment, mPartical, PowerBI, Tableau, Microsoft Azure, Google Big Query, Python, Google Workspace, Slack, ClickUp, Zoom and more ensuring you have the resources you need to excel in your roleInnovative Solutions:
Dive into exciting growth areas like MMM, CTV, Social Commerce, Retail Media and emerging technologies, backed by our commitment to continuous innovationFuture Forward AI:
Future proof your career with access to AI research and best practices for AI powered Data analysis, efficiency and custom AI ChatbotsPersonalized Career Development:
Receive tailored support for your professional journey, including direct access to executive leaders who are invested in your successContinuous Learning Opportunities:
Engage in a variety of internal and external training programs and conferences covering technical skills, professional growth, leadership and managementStrategic Problem Solving:
Contribute to strategic roundtable discussions where your ideas and insights can directly impact the agency’s approach to challenges and opportunitiesInclusive Marketing Initiatives:
Be a part of our marketing initiatives shaping our POV content, videos, and company social platforms to showcase your expertiseIndustry Recognition:
Leverage our support to seize speaking and award submission opportunities across renowned industry publications like Media Post, Digiday and more
HOW YOU'LL MAKE AN IMPACTThis is a leadership role on our Paid Media team that requires the ability to develop an effective customer acquisition strategy, gain confidence from clients, and assist with in-platform tactics when necessary.Drive overall biddable paid media strategy for agency accounts (social, search, programmatic)Communicate your vision to clients including rationale and data behind your decisionsLead team and clients to achieve performance KPIs and provide assistance including optimizations and campaign troubleshootingManage, develop and guide a team of analystsDevelop innovative media solutions and strategiesDevelop new processes for operational efficiencies, inclusive of leveraging technologyCreate and lead effective client presentationsBe able to inspire and grow team members through leadership, training and thought leadershipWork with business development to audit and develop custom pitchesMaintain relationships with key vendors, always functioning on the cutting edge of technologiesSpeak at leading industry conferences and panels as well as host videos and webinars
YOUR BACKGROUND5+ years of experience managing biddable paid media campaigns or strategy, preferably at an agencyPaid search experience is a plusExperience managing teams a plusExpert understanding of at least one biddable channel (social, search, or programmatic), as well as a working understanding of other marketing channelsExcellent communication skills and record of getting buy-in from client stakeholdersExcellent analytical and problem-solving skillsAbility to prioritize, multi-task, delegate and manage time efficientlyPossess a "big picture" perspective, but immediately willing to 'roll up your sleeves,’ and do whatever it takes to get the job doneHave an expert understanding of customer acquisition and direct response online marketingBachelor's Degree preferably in Marketing, Advertising, Engineering, Finance, or Math
OUR AWARD WINNING PEOPLE FIRST CULTURE7x Winner of Crain’s Best Places to Work
(2018 - present)Most Dedicated to Employee Growth
finalist in Digiday’s Work Life Awards
This role is based in our NYC office and you must reside or be willing to relocate within commuting distance of the office for this role.
ESSENTIALS AND PERKSA competitive salary of $100,000 - $120,000, depending on experience, with annual compensation reviews based on performanceBi-annual bonus pay based on company and individual performanceRegular performance reviews and growth path check-ins throughout onboarding and quarterly after thatHealth, dental, vision, and mental health benefits including access to providers like:One Medical, Talkspace, KindBody, and Health AdvocatePaid Time Off, Birthdays, Volunteering TimePTO: 15 - 24 days/year depending on seniority and tenureSick/Safe Leave: 7 days/yearYour birthday is a day off!Paid Parental Leave: up to 12 weeks depending on seniority and tenureSummer Fridays: Half day schedule from Memorial Day through Labor DayA new MacBook Pro laptop for ease of work in office or remotelyA newly built and sun drenched penthouse office with incredible views over FlatironOur ‘Acceleration Hub’ is our new NYC HQ located on 5th Ave in the heart of the Flatiron DistrictEach team member has a dedicated workspace with 2 large monitors and all the necessary peripherals (Jabra headset, keyboard, mouse)Access to commuter benefits and annual memberships to CitibikeDog friendly office!An inspiring atmosphere with supportive colleagues and innovative projectsFuture career development opportunities with internal and external opportunities for professional growth and networkingAn unwavering belief that we can build, create and grow together!
COME AS YOU AREWe think of our organization as a tight-knit team built on a foundation of respect. Your gender, your skin color, who you love, or who your big shot uncle is doesn’t make a difference here. Direct Agents is a progressive and open-minded meritocracy. If you’re smart and good at what you do, come as you are.We are proud to be an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Direct Agents makes hiring decisions based solely on qualifications, merit, and business needs at the time.