Synergy Interactive
Synergy Interactive is hiring: Content Strategist in Philadelphia
Synergy Interactive, Philadelphia, PA, United States
Contract-to-Hire Position
Responsibilities:
- Lead the information architecture process for digital projects, including developing sitemaps and evaluating content structure and hierarchy.
- Develop comprehensive content strategy deliverables such as guidelines, workflows, audits, templates, outlines, manuscripts, editorial calendars, and style guides to enhance website effectiveness.
- Plan and conceptualize content types and topics aligned with overall communication goals, branding, and digital strategy.
- Create brand-appropriate messaging and style guidelines, including voice and tone, to guide web content creation.
- Write copy and collaborate with internal copywriters and client-side content contributors, managing workflows for content deliverables.
- Analyze user research findings, analytics, and other data to shape content strategy.
- Occasionally participate in business development efforts, including scoping for new projects.
Required Qualifications:
- 6+ years of full-time content strategy experience in an agency or consulting environment.
- Strong portfolio showcasing content strategy work (link or PDF required).
- Exceptional verbal and written communication and presentation skills.
- Experience with site migrations and redesign projects.
- Proven ability to lead training sessions or workshops.