Vice President, Marketing & Merchandising

Vice President, Marketing & Merchandising About the Company Globally acclaimed tire manufacturer & provider of automotive repair services Industry Automotive Type Privately Held, Private Equity-backed Founded 1956 Employees 5001-10,000 Categories Automotive Retail Specialties tires automotive service tire service & repair oil lube & filters routine services & fluids batteries brakes alignment and suspension & front end About the Role The Company is in search of a Vice President of Marketing and Merchandising to spearhead the strategic development and execution of comprehensive marketing and merchandising initiatives. The successful candidate will be responsible for shaping the brand, driving revenue growth, and ensuring a seamless integration of marketing efforts with product presentation. This pivotal role involves leading a high-performing team, overseeing campaign management, conducting market research, and enhancing the customer experience. The VP will also be tasked with curating a compelling product assortment, defining visual merchandising guidelines, and developing pricing strategies that align with the company's goals. Applicants for the VP of Marketing and Merchandising position at the company should have a proven track record in senior marketing and merchandising roles, preferably within the retail or consumer goods industry. The role requires a strategic thinker with the ability to anticipate market shifts, make data-driven decisions, and lead digital marketing initiatives. Strong leadership, communication, and collaboration skills are essential, as is the ability to manage vendor relationships and budgets. The ideal candidate will be innovative, customer-focused, and adept at driving engagement and accountability within their team. Bilingual proficiency in Spanish and English is a plus. Hiring Manager Title GVP Travel Percent Less than 10% Functions Marketing