Social Media Manager for Fashion Designer Job at Rachel Allan in Houston

Social Media Manager
Couture Fashion Designer is looking for an experienced and creative Social Media Manager to join our team. As a Social Media Manager, you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts. You will be working closely with the Marketing, Sales and Design Departments.

Responsibilities
• Creating content on social media platforms; Instagram, Facebook, TikTok, Pinterest +
• Develop, implement and manage our social media strategy
• Manage and oversee social media content
• Measure the success of every social media campaign alongside Director of Marketing
• Stay up to date with the latest social media best practices and technologies
• Use social media marketing tools such as Canva, Lightroom, Preview, etc.
• Work with copywriters and designers to ensure content is informative and appealing
• Collaborate with Marketing, Sales and Product Development teams
• Monitor SEO and user engagement and suggest content optimization
• Communicate with industry professionals and influencers via social media to create a strong network
• Connect/Outreach with our retailer stores via social media
• Provide constructive feedback
•Opportunity to travel to annual trade shows

Qualifications
• 1 year of experience as a Social Media Manager or similar role
• Social Media Strategist using social media for brand awareness and impressions
• Excellent knowledge of Instagram, Facebook, TikTok, Pinterest, Google+ and other social media best practices
• Understanding of SEO and web traffic metrics
• Experience with doing audience and buyer persona research
• Familiarity with web design and publishing
• Excellent multitasking skills
• Critical thinker and problem-solving skills
• Team player
• Good time-management skills
• Great interpersonal and communication skills
• Undergraduate degree in Marketing or relevant field