Social Media & Influencer Marketing Manager Job at Heritage Capital Corporat
Heritage Capital Corporation, Dallas, TX, US
Job Description
Set your sights on a career at Heritage Auctions, headquartered in Dallas, Texas, with offices in New York, Chicago, Beverly Hills, London, Hong Kong, and other cities. For the past 47 years, Heritage Auctions has been the largest auction house founded in the U.S. and serves more than 50 different auction categories, including Coins, Sports, Comics, Historical, Jewelry, Fine & Decorative Art, Wine, and many more.
SUMMARY: The Social Media & Influencer Marketing Manager will work directly with the Heritage Auctions Social Media Director, content managers, and consignment directors at Heritage Auction to plan and execute original social media content and upgrade the influencer strategy and content.
BENEFITS:
- Medical, Dental, Vision coverage
- Paid time off
- 401k savings plans
- Daily Pay: Access your pay when you need it!
COMPENSATION: Commensurate based on experience.
LOCATION: South of Dallas/Fort Worth International Airport, NW corner of W. Airport Freeway (Hwy. 183) and Valley View Lane
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
- Strategic Content Creation: Work on original social media content that enhances brand visibility and engagement.
- Influencer Marketing: Develop, manage, and refine influencer relationships and content strategies to drive engagement and audience growth.
- Platform Expertise: Advanced knowledge of social media platforms (TikTok, Instagram, etc.) and content best practices per channel.
- Project Management: Lead projects from concept to execution with strong attention to timelines and detail.
- Trend Awareness: Stay connected with pop culture, particularly Gen Z trends, to ensure our brand remains relevant and engaging.
- Cross-Team Collaboration: Partner with the Social Media Content Manager and the paid social media team to maintain consistent messaging and strategic alignment across all channels.
- Calendar Management: Maintain a comprehensive editorial calendar, coordinating timelines, assets, and approvals.
SKILLS & ABILITIES:
- Years of Related Professional Experience: 4-5 years
- Bachelor’s Degree in a relevant field
- Social Media & Influencer Experience: Demonstrated expertise in social media content creation and managing influencer-created content for a brand, whether in-house or agency-based
- Project Management: Excellent project management skills, with a proven ability to oversee multiple tasks and maintain timelines effectively
- Platform Expertise: Advanced knowledge of the social media ecosystem, with a deep understanding of content creation across platforms such as TikTok, Instagram, and others
- Strategy Execution: Proven experience in setting and executing comprehensive social media strategies that drive engagement and brand growth
- Trend Awareness: Strong awareness of Gen Z trends, with a passion for pop culture and a curiosity for understanding audience interests and preferences
- Influencer Industry Knowledge: A keen understanding of the influencer industry, including experience building and managing influencer partnerships
- Analytical Proficiency: Professional experience in analytics, reporting, and project management, with a focus on using social listening tools to derive actionable insights
Who We’re Looking For: At Heritage, we value team members who embody the following traits:
- Self-Motivated: Brings initiative, intelligence, and creativity to their work.
- Independent & Collaborative: Capable of advising on complex issues and thriving in cross-functional settings.
- Problem-Solver: Strong analytical skills and a solutions-oriented mindset.
- Detail-Oriented: A commitment to thoroughness and meeting deadlines.
- Exceptional Communicator: Clear, concise, and effective in all forms of communication.
WORK ENVIRONMENT: This role operates in a fast-paced, fun, and dynamic environment, where you’ll create content across various pop culture categories, connecting with clients and audiences from diverse backgrounds.
Heritage Auctions welcomes and encourages applications from women, minorities, veterans, mature workers, and persons with disabilities. EOE