Marketing Manager Job at Sunrise Brands in Los Angeles
Sunrise Brands, Los Angeles, CA, United States
This position will play a crucial role in the day-to-day functions of both the Marketing and
Creative Departments with a dual reporting into the Director of Product Marketing and
Creative Services. This newly created role is a great opportunity to get hands-on
experience in all aspects of marketing and creative.
Roles/Responsibilities:
• Execution and briefing of all marketing channels such as: email, text, paid media,
online (homepage), influencer, social media, partnership, loyalty and public relations
• Strategize and manage email and text sends to customer lists in platforms
• Oversee influencer partner contract process from pitching to negotiating, executing
and renewal
• Manage offshore photo retouching agency by giving proper deadlines and direction on
retouching notes with ability to capture Creative Director’s vision
• Mid- level photoshop skills to support photo retouching as needed
• Work closely with cross functional teams to understand shifts in calendar and
strategies based on inventory or business performance and adjust accordingly
• Participate in biweekly Creative Review Meetings to document notes and approvals on
brand assets and make updates in Assembla
• Work with third party agencies to understand testing strategies, asset requests and
apply to creative briefs promptly
• Support all Brand Marketing efforts such as maintaining the homepage calendar,
coordinating social media collabs and giveaways, inputting influencer merchandise
orders & deliveries, attending PR meetings and assisting in editorial content/products
and tracking, aiding in the development of celebrity partnerships and material
coordination, tracking program data and loyalty platform equivalents, and much more
• Develop an understanding of data and digital marketing performance to continue to
build upon marketing strategies across all channels
• Monitor and keep abreast of industry trends and competitor strategy
• Possess excellent time management skills and the ability to juggle multiple campaigns
and projects at a time, ensuring timely delivery of strategy and action points
Skills and Qualifications:
• Must have an agile, “can-do” attitude and be willing to roll up your sleeves and jump in
as needed
• Bachelor’s degree in marketing, advertising, or communications
• Must have a minimum of 3-5 years of experience in women’s apparel, footwear or
related industry
Broad product and brand knowledge within Fashion and apparel industry preferred
• Impeccable verbal and written communication skills
• Outstanding project management skills
• Knowledge of traditional and digital marketing, content marketing, and social media
marketing
• Proficiency in full Microsoft Office and Google Suite preferred
• Proficiency in photoshop for retouching
• Working knowledge of loyalty, influencer, and social media platforms preferred