Marketing Specialist Job at Jerry Seiner in Salt Lake City

Join the Marketing Team at Jerry Seiner Dealerships as a Marketing Specialist!

Are you a creative and driven marketing professional with a passion for strategy, collaboration, and innovation? Jerry Seiner Dealerships is looking for a Marketing Specialist to join our team! This full-time position offers the opportunity to make a real impact on our brand, campaigns, and dealership success.

What You'll Do

Marketing & Campaign Strategy

• Partner with dealership management and ad agencies to plan and execute compelling marketing campaigns.
• Act as a trusted advisor to dealership leadership, focusing on lead acquisition and campaign strategy.
• Manage all service marketing initiatives, social media content, and email marketing calendars.
• Create content and oversee in-house video content and basic graphic designs (training provided).
• Work closely with the corporate marketing team to keep projects on track and effectively communicate regular updates to Marketing Director and Dealership management.
• Act as a main point of contact with agencies, providing feedback and quality assurance for scripts and creative, ensuring we go to market quickly.

Reporting & Analysis

• Track, analyze, and report on campaign performance using Google Analytics and other tools.
• Provide actionable insights to optimize budgets and improve campaign effectiveness.
• Manage co-op opportunities with manufacturers and vendors to maximize budgets.

Collaboration & Communication

• Lead monthly planning meetings and facilitate communication across teams.
• Present marketing plans and performance results to dealership teams and leadership.
• Support special internal projects for HR and other corporate departments as needed.

What We're Looking For

Skills & Attributes

• An outgoing positive attitude and enjoys working with people.
• A go-getter with strong organizational, creative, and analytical skills.
• Excellent interpersonal and written communication abilities.
• A team player who thrives in a fast-paced environment and adapts to changing priorities.
• A problem solver with a curious, proactive mindset.

Qualifications

• Bachelor's degree in marketing or a related field.
• 2+ years of marketing experience, ideally in account management.
• Knowledge of SEO, SEM, and social media best practices.
• Experience with tools like Google Analytics, Adobe Creative Suite, and web development platforms is a plus.
• Automotive industry knowledge is helpful but not required.

Experience "The Seiner Difference!"

At Seiner, we are a family-owned business proudly serving the Utah community since 1980 and have recently expanded into Arizona. The Seiner culture is all about helping our team members achieve their highest level of success through training, mentoring, and career advancement. We encourage individual growth and development through our employee-focused benefits, including:

• Paid Time Off (PTO) that starts accumulating from Day 1
• Educational reimbursement to help you grow with us
• Health, Dental & Vision Insurance
• Employer Health Savings Account (HSA) contribution each month
• 401k Retirement Plan
• Year-end bonus programs
• Supplemental insurance plans for additional coverage
• Great discounts on vehicle purchases
• Discounts on parts, accessories, and service labor
• Monthly book reimbursement to encourage continuous learning
• Referral bonuses for vehicle purchases
• Closed Sundays to spend time with family and recharge