Marketing Coordinator Job at Sabatino in West Haven

About Sabatino:

Sabatino, the world's premier truffle company, boasts a rich history dating back to 1911 when it was founded in the heart of Umbria, Italy. Today, Sabatino has expanded its roots globally, with offices in Italy and the United States, including New York City, Connecticut, Los Angeles, Miami, Dallas, and Las Vegas. We're passionate about truffles and committed to sharing our story authentically with the world.

The Marketing Coordinator will play a pivotal role in enhancing Sabatino's brand presence across all channels. You will possess a deep understanding of social media dynamics and influencer marketing to help us grow our brand and connect with our community. As the Marketing Coordinator, you will work closely with our SVP of Marketing and VP of Creative to craft and execute our narrative, engage our audience, and extend our reach. 

This is an exciting opportunity to leave your mark and build a legacy within our dynamic and growing company. Join us on our exciting journey to share the world of truffles and create an authentic, engaging Sabatino community. If you're a social media and digital enthusiast passionate about storytelling and are comfortable representing and embodying our brand, we'd love to hear from you. Apply today and be a part of our delicious adventure!

Responsibilities:  

• Craft and execute Sabatino's social media strategy across platforms like Instagram, Facebook, LinkedIn, TikTok, and others.
• Develop innovative strategies to increase social reach and engagement, including influencer collaborations, giveaways, and partnerships with complementary brands.
• Collaborate closely with the creative team to create visually compelling digital content, including photos and videos.
• Write engaging, on-brand copy for all social media channels that authentically tells the Sabatino story
• Manage the content calendar for social media, website, and emails sourcing fresh content from various departments and external influencer/partner brands.
• Embody and amplify our brand's voice, fostering engagement and community building as the digital community manager.
• Plan and structure social content calendars strategically based on past performance, current trends, and experimentation.
• Identify and coordinate outreach efforts to influencers and content creators, including chefs and food enthusiasts.
• Assist in updating and maintaining marketing and sales materials such as sell sheets, sales decks, product images, and product descriptions.

What you will bring:

• Enthusiasm and a proactive attitude to drive accurate results.
• Strong project management skills with a keen eye for detail.
• Graphic design abilities and proficiency in photo and video editing.
• Creativity, with the ability to craft compelling copy and embody the brand.
• Excellent cross-functional collaboration skills and an anticipatory mindset.
• Thrives in a fast-paced environment while managing multiple priorities.
• Willingness to work in our West Haven office and occasionally our NYC Showroom & Grand Central Store and other venues as needed.
• This is an in-office position - an opportunity for 4 days a week in the office after a successful 3 months of onboarding
• Open to travel, including evenings and weekends for social media management and events.
• Proficiency in Trello, Photoshop, Illustrator, Microsoft Office

Salary: $50,000.00 - $70,000.00 per year; commensurate with experience and qualifications