Hybrid Marketing Coordinator Job at Insight Global Healthcare in Clearwater

First 2 weeks will be fully onsite, then will transition into a hybrid role coming onsite as needed so must be local to the Clearwater, FL area.

Insight Global is looking for a Marketing Coordinator to support the growing department of a healthcare system in Florida. The ideal individual is both organized and well-versed in marketing processes and products (including web content, deliverables, and advertisements). This candidate should also be passionate about connecting with healthcare providers and helping them build their book of business.

Day to Day:

• Assists with the development of marketing initiatives in collaboration with the Marketing Manager and others as needed. Responsible for the execution of multi-channel marketing strategies to support the organization's objectives.
• Initiatives can include campaigns and/or special projects with the primary purpose of increasing brand awareness, preference, loyalty and volume to maximize return on investment.
• Develops a strong working knowledge of competitors, physician relationships, health care trends and market research, advertising, technology, and overall market dynamics.
• Works cross functionally to execute assigned initiatives ensuring adherence to brand standards. This includes involvement in writing, photography, and creative-based initiatives involving physicians and administrative teams.
• Additional required skills may include media and messaging strategy implementation, project management, event planning, personal and task organization, time management, and strong verbal and written communication.
• Responsible for collaborating with key stakeholders and working with customers and vendors to execute marketing plans or project deliverables.
• Must be self-motivated, with exceptional interpersonal skills, and demonstrated ability to execute on time in a fast-paced environment.

Requirements:

• Bachelor's degree
• 1+ years of content development focused experience (writing, developing, or project-based marketing experience)
• Knowledge of social media and comfortable navigating social media and web-content platforms.
• Familiar with/Proficient in Agile methodology
• Strong writing and editing skills
• Must be comfortable coming on-site for first 2 weeks as well as events and projects as necessary.

Compensation: $19-25/hr (Based on experience, education, etc). Benefits offered by employer!