Senior Marketing & Communications Manager Job at University of Minnesota in

Apply for Job Job ID364533 LocationTwin Cities Job FamilyMarketing & Communications Full/Part TimeFull-Time Regular/TemporaryRegular Job Code9761CG Employee ClassAcad Prof and Admin Add to Favorite Jobs Email this Job About the Job The School of Music (SOM) is seeking an experienced Marketing and Communications Senior Manager to join our team. This position is responsible for the development, implementation, and maintenance of a comprehensive marketing and communications strategy that promotes our dynamic programs, compelling events, and innovative partnerships throughout the School of Music, Marching and Athletic Bands, and Ted Mann Concert Hall. The successful candidate's creative expertise will guide the development of print and digital marketing materials while maintaining cohesive brand standards. In addition to content creation, this position will manage marketing operations, including setting project timelines, budgets, and resource allocation. The Senior Marketing and Communications Manager will work closely with colleagues across the School of Music and College of Liberal Arts to understand audience and business needs and translate them into effective multimedia content and stories. The person in this role must be responsive to dynamic conditions that require creative solutions, strong intercultural framing, and inclusive practices. This position supervises a full-time Social Media and Communications Specialist as well as student employees. This team supports more than 350 concerts, recitals, special events, and programs each year with numerous collaborations and partnerships in the regional arts community. This position also works strategically with communications staff from other West Bank Arts Quarter departments and with College of Liberal Arts Advancement staff. APPOINTMENT DETAILS This is a 100% time, 12 month, Academic Professional and Administrative position. Salary is dependent on qualifications and experience. The School of Music Marketing & Communications team operates on a hybrid work schedule. In-person presence is required for Welcome Week orientation and the first two weeks of classes. RESPONSIBILITIES Integrated Marketing and Communications (40%) Establish the creative vision and direction for content and projects that promote recruitment and engage the SOM community (including our more than 8000 alumni and donors). Maintain creative output that is consistent with the school's brand, visual identity, and messaging strategy. Manage relationships with colleagues both internally and externally, including University Relations, CLA Development, CLA Communications, and regional arts communities. Partner with stakeholders to bring projects to completion, brainstorm new ideas, and implement innovations. Develop stories of philanthropic impact across platforms, cultivate and foster relationships and resources with the UMN Foundation. Manage a comprehensive media relations program with print, radio, television and online media outlets. Serve as the primary contact to faculty for promotional and news-sharing needs. Produce and manage advertising, promotional, recruiting and admissions materials, including print materials such as the annual magazine, advertising copy, electronic materials such as newsletters, and press releases. Serve as primary manager of the SOM website working with the graphic design and communications associate to ensure content is up-to-date and meets online goals and requirements. Project management (30%) Responsible for a suite of regularly produced multi-media content that supports the school's brand and enrollment objectives (e.g. testimonial videos, school-wide events promotion, photoshoots, annual magazine.). Develop and manage annual production calendar, tracking projects toward completion, including establishing timelines and reinforcing deadlines. Manage budgets for projects, when appropriate, ensuring fiscal responsibility and best use of resources. Strategic Planning (15%) Communi ate and collaborate with colleagues to understand needs and translate that knowledge into project recommendations and creative strategies. Evaluate effectiveness of current platforms, technologies, and practices. Innovate where warranted and make recommendations for improvement. Develop annual marketing and communication plans to manage school initiatives and resources. Represent the SOM in planning meetings and serve on committees as requested. Team management and resource planning (15%) Serve as a member of the School of Music's Senior Administrative Team. Serve as direct manager for one full-time staff member as well as student workers. This role is accountable for their activities, work output, and outcomes. Coach, develop, and provide strategic and creative direction to direct reports on their workload and outcomes. Responsible for the management, scheduling, project prioritization, and performance reviews of full-time staff members. Ensure all projects meet objectives and are completed on time and within budget. Identify and resolve barriers to meeting project objectives. Establish metrics, measure results, and develop project reports to highlight successes and areas for improvements. Demonstrate continuous improvement and instill a test-and-learn mentality within the team. Qualifications Required Qualifications BA/BS degree in Communication, Journalism, Marketing or Art or related field Minimum four years of professional communications and marketing experience. Non-communications degreed individuals must have six years of progressive responsibility in communications. One year experience as a people manager demonstrating strong leadership and mentoring skills. Demonstrated exceptional interpersonal, oral, and written communication skills and the ability to communicate effectively with multiple and diverse constituents. Highly collaborative style with the ability to cultivate and maintain effective working relationships with internal colleagues and external stakeholders in a fast-paced environment. Strong problem-solving and project management skills with a demonstrated record of managing multiple priorities, engaging others, and delegating work as needed, while meeting tight deadlines. A strong sense of the creative process-from conception to execution/production, including understanding of printing processes-required to make outstanding work. Strong understanding of brand standards and the ability to maintain cohesive branding across all multimedia content. Demonstrated proficiency with Adobe Creative Cloud and Google suite. Portfolio of work that encompasses a broad range of creative projects and/or multi-media content. Demonstrated commitment to valuing diversity and contributing to an inclusive working and learning environment. Preferred Qualifications Previous professional marketing and communications experience in an arts-related environment. Two-to-three years experience as a people manager. Experience with managing budgets. Communications experience within a higher education, agency or media outlet setting. Experience with UMN Donor Management For full info follow application link. The University recognizes and values the importance of diversity and inclusion in enriching the employment experience of its employees and in supporting the academic mission. The University is committed to attracting and retaining employees with varying identities and backgrounds. The University of Minnesota provides equal access to and opportunity in its programs, facilities, and employment without regard to race, color, creed, religion, national origin, gender, age, marital status, disability, public assistance status, veteran status, sexual orientation, gender identity, or gender expression. To learn more about diversity at the U: http://diversity.umn.edu.