Director of Marketing Job at LightEdison in Bozeman

Role: Marketing Director

Location: Bozeman, Montana

About the Role

We are seeking a dynamic and innovative Marketing Director to lead the marketing efforts for our utility-scale solar EPC (Engineering, Procurement, and Construction) operations. Based in our Bozeman, MT office, this is a unique opportunity for a solo marketing professional to build a robust marketing function from the ground up. You'll define and execute strategies that drive brand awareness, support business development, and position our company as a leader in renewable energy solutions.

This role is perfect for a self-starter with a strategic mindset, a passion for sustainability, and the drive to grow a department that aligns with the organization's ambitious vision for renewable energy leadership.

Key Responsibilities

• Strategy Development & Execution:
  • Develop and execute a comprehensive marketing strategy to support business goals in the utility-scale solar EPC industry.
  • Identify market trends and opportunities to position the company competitively.
• Brand Development:
  • Shape the brand's identity and establish it as a trusted leader in renewable energy.
  • Create compelling messaging and visual storytelling across all platforms.
• Content Creation:
  • Design, develop, and manage marketing collateral, including brochures, case studies, proposals, and digital content.
  • Collaborate with internal stakeholders to showcase project successes and technical expertise.
• Digital Marketing:
  • Manage website content and performance to drive engagement and lead generation.
  • Oversee SEO, social media, email campaigns, and analytics to optimize marketing initiatives.
• Business Development Support:
  • Partner with the sales team to create impactful presentations and proposals.
  • Conduct market research to support strategic business decisions.
• Department Growth:
  • Build the marketing function and department as the business grows, identifying needs and hiring additional team members.
  • Develop processes and tools to streamline marketing operations and ensure scalability.

Qualifications

• Experience:
  • 5+ years of marketing experience, with a strong preference for experience in renewable energy, construction, or related industries.
  • Proven ability to execute marketing initiatives as a solo practitioner.
• Skills:
  • Strategic thinker with a hands-on approach.
  • Strong writing, editing, and presentation skills.
  • Proficiency in digital marketing tools, analytics platforms, and design software.
  • Experience managing projects end-to-end with minimal supervision.
• Education:
  • Bachelor's degree in Marketing, Communications, Business, or related field.

• Personal Attributes:
  • Entrepreneurial mindset and willingness to wear multiple hats.
  • Ability to work collaboratively with cross-functional teams while independently driving results.

What We Offer

• Competitive salary and performance-based incentives.
• Comprehensive benefits package, including health insurance, retirement plans, and paid time off.
• The opportunity to build and grow a marketing function within a forward-thinking, impactful organization.
• A collaborative, mission-driven culture in the beautiful setting of Bozeman, MT.