Marketing Professional 1 Job at TekWissen ® in Malvern

Job Title: Digital Marketing Specialist

Location: Malvern, PA 19355

Duration: 12 Months

Job Type: Contract

Work Type: Hybird

Shift: 9:00 am to 5.00 pm

Pay Rate: $28-28/hr W2

Overview:

TekWissen is a global workforce management provider headquartered in Ann Arbor, Michigan that offers strategic talent solutions to our clients world-wide The below client is with one of our client which is a leading global medical technology company. It offers a wide range of diagnostic imaging and laboratory diagnostics, as well as advanced therapies and digital health services. Its solutions span from prevention and early detection to diagnosis, treatment, and follow-up care, empowering healthcare providers worldwide.

Job Description:

Position Summary:

• We are seeking a highly motivated Digital Marketing Specialist to join our team in the Medical Technology sector.
• This role is pivotal in ensuring the seamless coordination and timely launch of our digital marketing initiatives and campaigns.
• As an integral part of our Digital Marketing team, you will not only play a crucial role in project management and inquiry management, but also a broad range of digital marketing activities including campaign planning and execution, e-mail marketing, social media, marketing technology, and analytics.
• A successful candidate must demonstrate excellent operational and project management skills, communications and writing skills, resourcefulness, passion, and the ability to work effectively within a matrixed organization.

Responsibilities

• Project Management Leadership - Take the lead in project management, developing project plans that outline key milestones, deliverables, and timelines.
• Ensure proactive identification and resolution of potential bottlenecks or delays, maintaining open lines of communication with all project stakeholders to ensure transparency and alignment on project status and adjustments as needed.
• Campaign Coordination - Collaborate with the Marketing Communications team to implement digital marketing strategies across various channels, including social media, email marketing, and SEO.
• Digital Tool Management - Manage operational tools including Smartsheet, Bynder, Campaign Cockpit Tool, Release Tool, and Percolate for project creation, tracking, approvals, and reporting.
• Customer Inquiry Management - Manage inbound inquiries, ensuring customer requests are triaged in a timely manner.
• Team Support - Support a team of 6 professionals in achieving digital marketing goals.

Required Education & Expertise

• Recently graduated or pursuing a Bachelor's degree in Communications, Marketing, or related field.
• 1-2 years of relevant experience in B2B Marketing and/or Communications, e.g. working student, student assistant.
• Self-motivated with excellent time-management and communication skills.

You would be a great fit for this role if you are:

• Interested in growing your career in Digital Marketing
• A dependable self-starter
• Detail oriented
• Looking for project management experience

Must-Have Skills:

• Project management
• Digital and technical app applications aptitude
• Content mapping
• Interest in digital marketing and initiative for growth
• Team collaboration skills
• BA degree

Nice-to-Have Skills:

• Content development, B2B experience, prior experience with Client, and familiarity with marketing channels

TekWissen® Group is an equal opportunity employer supporting workforce diversity.