Social Media Manager Job at Labor Finders in Palm Beach Gardens

We are seeking a talented Social Media Manager to join our team. The ideal candidate will be passionate about digital marketing and have a strong understanding of various social media platforms. This position will be onsite at our Palm Beach Gardens, FL office.

Essential Job Functions, Duties & Responsibilities:

• Manage and update the social media content calendar for relevant platforms such as: Facebook, Instagram, LinkedIn, Twitter, YouTube, TikTok
• Produce and create social media content including but not limited to videos, lives, reels, shorts, graphics, and training webinars.
• Leverage measurement tools to provide progress reports, including key performance indicators (KPIs), and continually improve results through testing and new initiatives.
• Monitor and engage regularly with audiences online; engage publicly as a thought leader.
• Lead in company reputation management efforts and strategies to enhance online reviews.
• Ensure all online efforts and messaging are consistent with the values, overall story, and voice of the target audience.
• Collaborate with the Senior Communications and Content Manager to develop and amplify digital campaigns.

Competencies:

• Excellent communication skills (written, oral, presentation, interpersonal, listening)
• Strong organizational, project management, and time management
• Strong collaboration and team orientation
• Curiosity and creative thinking
• Business acumen to include business analysis and quantitative skills (tracking and interpreting metrics to enhance user engagement and content optimization)
• Thorough understanding of marketing strategies and practices
• Valuing diversity and differences; promoting inclusion

Education, Experience, and Certification:

• Bachelor’s degree in Business Administration with emphasis in Communications, Marketing, or Advertising preferred.
• Four years or more of professional experience in social media, brand/personality management including organic and paid campaigns.
• Experience producing/hosting social media videos, including IG Reels, Stories, TikTok, YouTube
• Videography and/or video editing experience preferred
• Hootsuite or similar social media management platform experience preferred
• Fluency in Microsoft Office Suite (Outlook, Excel, Word, PowerPoint)
• Fluency in platform management for videos, audio, and text
• Intermediate level of Canva and/or Adobe Photoshop, Premier Pro, iStock