Anvil Marketing is hiring: Social Media Strategist in Greenville

Social Media Strategist

About Us

Anvil Marketing Co is a full-service branding and digital marketing agency for luxury, high-end brands. We help our clients connect with their audiences by forging relationships and cultivating intentional experiences. Our work is strategy driven, creatively charged, and consistently on fire.

Who are we looking for?

You are a go-getter with the ability to take the lead on generating campaign ideas for multiple clients and working collectively with client and agency teams to develop and execute campaign initiatives. You thrive in a collaborative environment, but are independently driven to identify and take the right steps to accomplish client goals. You enjoy working with and around people of various backgrounds and have a passion for creating compelling content with a data-driven mindset.

• Absorbs feedback and efficiently translates it into focused, creative solutions
• Self-motivated and driven to continue refining your skill
• You understand the luxury language and how to provide quality in both the finished product and client experience
• You enjoy taking the lead on processes and projects

What You'll Be Doing

• Lead the development and execution of organic social media strategies that align with key business outcomes.
• Manage monthly content calendars for platforms like Facebook, Instagram, Twitter/X, TickTok, LinkedIn, and YouTube ensuring consistent brand messaging
• Create and curate engaging content for all social media platforms.
• Develop and manage paid social media campaign strategies to increase community engagement, collaborating closely with the Digtial and Performance Marketing teams to collectively achieve client goals.
• Oversee the development of influencer and ambassador programs.
• Implement community engagement strategies such as social listening, proactive outreach, etc.
• Ensure all client profiles are optimized in alignment with client business goals.
• Collaborate on photo and video content creation, including managing productions, edits, and social adaptations.
• Stay up to date on the latest trends, tools, and technologies.

Qualifications

• Bachelor's Degree in Marketing, Communications, or a related field
• 3-5 years of experience in social media management, preferably with high-end brands
• Experience managing multiple social media platforms and understanding platform-specific content strategies
• Graphic design for social media experience preferred
• Can provide a portfolio that demonstrates originality, multi-disciplinary thinking, and data-driven growth
• Strong project management skills, including managing multiple timelines and team collaboration
• Familiarity with Hubspot preferred
• Strong content creation, copywriting, organization and analytical skills
• Travel Required (40%, some overnight)
• Must love dogs (seriously.)

Schedule:

• Monday - Thursday, 8 am - 5 pm
• Friday, 8 am - 3 pm

Ability to commute/relocate:

• Greenville, SC (West Village): Reliably commute or planning to relocate before starting work (Required)

Work Location: On-site