Petra Brands is hiring: Social Media Manager in Los Angeles

Salary:

Role: Social Media Manager

Location: LA Based (mostly remote, but will have occasional in-person team meetings)

Job Type: Contract

 

About Us:

Fomin is an eco-friendly personal care brand specializing in innovative, travel-friendly, and sustainable personal care products. We believe in delivering simple, effective solutions to keep you feeling fresh and confident on the go. Our products, like our deodorant wipes and feminine wipes and face towels, are designed to fit seamlessly into modern lifestyles. We’re looking for a passionate Social Media Manager to help grow our online presence and engage with our community through content on Instagram and TikTok.

 

Job Overview:

As the Social Media Manager at Fomin, you will be responsible for overseeing and executing our social media content strategy on Instagram and TikTok. You’ll work closely with our creative team to develop engaging, on-trend content that increases brand awareness, follower growth, and engagement. The ideal candidate is a creative thinker who’s not only comfortable being behind the camera but also in front of it—someone who stays on top of the latest trends and knows how to leverage them to keep our brand relevant and exciting. This person should live and breathe pop culture.

 

Key Responsibilities:

• Develop and maintain a monthly social media + posting calendar based on marketing objectives, notable dates, upcoming initiatives, giveaways, and more.
• Create, film, edit, and post high-quality, engaging content in line with current trends.
• Work closely with the creative team to align social media strategy with overall brand goals.
• Write compelling captions and content descriptions that reflect the brand voice.
• Monitor follower growth, engagement, and overall social media performance, adjusting strategies as needed.
• Stay up-to-date with trends, algorithms, and best practices across social platforms to keep Fomin competitive.
• Be comfortable appearing on camera for product focused content, behind-the-scenes footage, and interactive content.
• Oversee a team of Fomin content creators, guiding them to develop on-brand content that aligns with our social media goals.
• Respond to and engage with followers, fostering a strong and positive community.
• Collaborate with the creative team to ensure cohesive messaging across all channels.
• Track and report social media KPIs and campaign performance, offering insights and improvements.

 

Qualifications:

• Minimum 6 years of social media management experience.
• Work closely with the Marketing team to align social strategy with the overall marketing calendar and objectives, including brand awareness, customer acquisition, and engagement/conversions.
• Strong understanding of social media trends, algorithms, and best practices.
• Experience with content creation, including filming, editing, and graphic design.
  • Proficient with CapCut for video editing and Canva for graphic design.
• Comfortable & charismatic on camera.
• Excellent written communication skills with a flair for creative, on-brand copywriting.
• Ability to work both independently and collaboratively in a fast-paced environment.
• Strong organizational skills and attention to detail.
• Passion for sustainability and personal care products is a plus.

 

What We Offer:

• Opportunity to work with a growing, innovative brand that prioritizes sustainability, eco-friendliness, and modern, self-care solutions.
• Creative freedom to shape our social media presence.
• Competitive salary.
• Work closely with a passionate, creative, and supportive team that values innovation and authenticity.

 

How to Apply:If you’re excited about this opportunity to be a part of Fomin’s journey, please submit your resume and portfolio to aylin@fominsoap.com & brett@fominsoap.com 

remote work