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Skin Gym Inc

Skin Gym Inc is hiring: Coordinator, Content in Los Angeles

Skin Gym Inc, Los Angeles, CA, United States


Skin Gym is looking for a Coordinator, Social Content who will grow and drive awareness of our brands (including Skin Gym + PaintLab) on social media by helping develop and create thoughtful and consistent video content. Reporting to our social media manager, the social media content coordinator will be a key driver in the social storytelling around the brand and our core franchises. You’ll lead in content creation, briefing, and strategizing across video social channels - Instagram Reels, Instagram Stories, TikTok, and YouTube Shorts. Role & Responsibilities Become a Skin Gym and PaintLab brand and product expert to appropriately create responsive video content around beauty cosmetics & skincare questions (product recommendations + feedback, etc.) Help concept, create, and execute TikTok, Instagram Reels/Stories & YouTube Shorts content while identifying emerging trends and activating quickly to drive innovation, grow engagement, and community size within the platform weekly. Own final edits on assets, with on-screen text that fits the brand's native social guidelines in partnership with the creative and social team. Review and collect influencer UGC, ambassadors, and internal team members to edit and optimize for use on various social platforms including TikTok, Instagram Reels, Instagram Stories, and YouTube. Create “in-the-moment” content (i.e., cover social live for special events, photo shoots, etc.) Assist in caption copywriting and publishing as needed. Research TikTok trends and competitors on the platform and pitch new concepts to the team weekly. Create organic owned influencer briefs to generate concepts around marketing campaigns. Support influencer manager with scouting new influencers for owned content creation. Track and monitor KPIs in real-time to optimize and pivot strategies, tactics, and content development to help lead in driving conversion and awareness. Work with social and paid team to identify top-performing content for the social team to share out with cross-functional partners. Job Requirements 1-2 years of previous work experience in social media content creation, influencer marketing, communications, media, or related digital media field; beauty experience preferred. Passionate about digital innovation and creating high-quality, of-the-moment social content with a strong understanding of social media and branded content. Have an understanding of paid and organic TikTok social strategy with knowledge on how an asset converts and generates awareness or virality. Exceptional collaboration, communication, and interpersonal skills with positive and high energy. Detail-oriented with the ability to take initiative, prioritize, multitask, and work independently. Excellent written, verbal, presentation, and project management skills. Working knowledge of Adobe Suite including Lightroom and Photoshop is a plus. Photography and video editing skills are a MUST. Excited about brand storytelling across social channels. Passionate about and intimately familiar with all things TikTok and Instagram Reels. Creative and has their pulse on social trends and conversations. Previous experience shooting and editing short and long-form video; comfortable being on camera. Salary: $20-$25 HOURLY Benefits: Paid Vacation, Paid Holidays, Health + Vision + Dental Insurance Commitment: Full-time Location: Los Angeles, CA (Downtown LA area) *To be considered, you must email hello@skingymco.com your resume and *WHY* you are the perfect fit for this position as well as a link to examples of your TikTok & Instagram social media content.* #J-18808-Ljbffr